Digital Analyst

• Delivering insight deep dives and data-driven recommendations to improving key business KPIs
• Supporting the full lifecycle of insight projects from initial requirements through to delivery, managing stakeholders throughout
• Producing dashboards, reports, and ad hoc analysis while ensuring consistent, robust, and efficient measurement approaches
• Supporting trading forums with performance insight and relevant updates
• Investigating digital performance issues and supporting resolution activities to minimising customer and commercial risk
• Identifying opportunities to improving customer outcomes in line with Consumer Duty standards
• Supporting A/B testing and experimentation to ensuring maximum insight is gained from all activity
• Developing in-depth knowledge of the digital estate, customer journeys, and measurement strategy to informing recommendations

• Strong knowledge of digital analytics tools such as Adobe Analytics or Google Analytics
• Experience working with A/B testing and experimentation tools and applying statistical thinking (e.g. Adobe Target, Oracle Maxymiser, Optimisely, VWO)
• Knowledge of session replay, heatmaps, and form analytics (Glassbox, SessionCam, HotJar, Decibel, FullStory)
• Familiarity with customer feedback and usability testing tools and approaches (Qualtrics, Qualaroo, Usabilla, UserTesting, UserZoom)
• Some experience with Python or similar for data manipulation would be advantageous
• Understanding of web technologies including tag management, data layers, and content management systems
• Strong communication and data visualisation skills, with the ability to present insight clearly to a range of stakeholders
• A collaborative approach, with strong relationship-building skills and the confidence to act as a subject matter expert in digital analytics

Some experience with Python or similar for data manipulation would be advantageous

• The opportunity to participate in our annual, performance-related bonus plan and valuable share schemes
• Generous pension contribution
• Life assurance
• Healthcare Plan (permanent employees only)
• At least 25 days holiday, plus public holidays, 26 days after 2 years' service. There's also the option to buy and sell holiday
• Competitive family leave
• Participate in our electric car scheme, which offers employees the option to hire a brand-new electric car through tax efficient salary sacrifice (permanent employees only)
• Many discounts – both for our own products and at a range of high street stores and online