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Demand Generation Marketing Manager

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Gong

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Location:
United States , Austin

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Category:
-

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Contract Type:
Not provided

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Salary:

112500.00 - 157000.00 USD / Year

Job Description:

Gong is looking to hire a Demand Generation Marketing Manager to own the prospect lifecycle, pipeline creation, acceleration, and end-to-end campaigns. In this role, you’ll be responsible for building and optimizing full-funnel lifecycle programs that drive MQLs, source pipeline, and accelerate opportunities. You’ll lead nurture development and execution, campaign strategy, and experimentation efforts, working closely with Sales Leadership to maximize impact and pipeline.

Job Responsibility:

  • Build a full-funnel email nurture program by defining audiences, marketing activities they should see, and when they should see them in their buying journey
  • Help achieve demand generation goals by creating and executing campaigns that will drive leads, MQLs, and pipeline
  • Develop, project manage, and execute campaign strategies to generate pipeline and accelerate opportunities
  • Measure campaign performance and generate data-driven insights to improve future campaign performance
  • Establish robust, high-velocity experimentation, with emphasis on building personalization programs at scale, and own the experimentation feedback loop by analyzing results and sharing learnings
  • Partner with Sales and SDR leaders to co-own pipeline targets and run campaigns that deliver results
  • Turn successful campaign experiments into repeatable programs, increasing team efficiency and impact

Requirements:

  • 6+ years of experience in B2B marketing, with a focus on lifecycle and demand generation in a SaaS environment
  • Familiarity with marketing and sales technologies, including Marketo, Salesforce, Sendoso, and other relevant tools is a plus
  • Extremely data-driven with a strong ability to experiment and analyze performance metrics to drive improvements in marketing strategies
  • Excellent stakeholder management skills with an ability to succinctly communicate cross-functionally
  • Strong project management skills with the ability to drive multiple projects end-to-end
  • Curiosity and ability to thrive in a fast-paced, high-growth environment
  • Bachelor’s degree in Marketing, Business, or related field
What we offer:
  • We offer Gongsters a variety of medical, dental, and vision plans, designed to fit you and your family’s needs
  • Wellbeing Fund - flexible wellness stipend to support a healthy lifestyle
  • Mental Health benefits with covered therapy and coaching
  • 401(k) program to help you invest in your future
  • Education & learning stipend for personal growth and development
  • Flexible vacation time to promote a healthy work-life blend
  • Paid parental leave to support you and your family
  • Company-wide recharge days each quarter
  • Work from home stipend to help you succeed in a remote environment

Additional Information:

Job Posted:
January 11, 2026

Employment Type:
Fulltime
Work Type:
Remote work
Job Link Share:

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