Demand Generation Manager Jobs

LearnUpon

Location:
Ireland, Dublin

Category:
-

Contract Type:
Not provided

Salary:

Not provided

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Job Description:

At LearnUpon, we’re seeking a Demand Generation Manager to join our team. This is a hybrid position working three days a week from our office in Dublin, Ireland. LearnUpon LMS helps organizations train their employees, partners, and customers. Businesses can manage, track, and achieve their unique learning goals — all through a single, powerful solution. We are looking for a passionate, innovative, detail-oriented Demand Generation Manager to join the digital marketing team at LearnUpon. This role focuses on creating campaigns and leveraging data to optimize engagement and drive conversions on our global paid channels.

Job Responsibility:

Develop and own global strategy for paid channels including budget management, across Google Ads, Microsoft Ads, and Paid Social
Execute, analyze, and optimize best-in-class paid social and display advertising campaigns to increase brand awareness and engagement from in target accounts
Measure and evaluate success of SEM campaigns to inform strategy and deliver on KPIs
Work closely with our creative and content teams to develop and test ad creative and copy to continuously improve performance
Manage and optimize our CPL programs to increase lead generation from ICP leads and accounts
Actively research new advertising vendors we can add to our paid digital channel ecosystem
Identify new audiences and targeting opportunities
Deliver comprehensive reporting to senior management on campaign performance

Requirements:

5+ years hands-on experience working with popular PPC ad platforms (Google Ads, Bing)
Experience working with popular social media ad platforms (LinkedIn, Meta)
Experience managing large budgets
Experience with media reporting / analytics tools such as Google Analytics & Google Data Studio
Creative thinker with a positive attitude and an appetite to learn, experiment, and strategise using your insights, with the marketing team
Excellent communication skills, proofreading, and attention to detail
Must be comfortable working with others and in a team environment

Nice to have:

Google Ads Professional Certification
Experience with B2B/Technology and/or demand-driven digital media campaigns such as webinar registrations, eBook downloads, and content syndication
Experience with marketing automation platforms such as Marketo, Hubspot
Experience with Account Based Marketing

What we offer:

Competitive salary and company ESOP
Comprehensive private health insurance scheme and Company pension scheme
25 days annual leave + 1 annual company wellness day off
Work in a fun and supportive environment with regular team events
Excellent career progression - take LearnUpon where you think it can go

Additional Information:

Job Posted:
December 09, 2025

Employment Type:

Fulltime

Work Type:

Hybrid work

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Demand Generation Manager