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Demand Generation Manager

United States, Philadelphia 60000.00 - 85000.00 USD / Year · Job Posted December 08, 2025
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Job Description

As the Demand Generation Manager at DMi Partners, you will be a key driver of our marketing strategy—responsible for developing and executing programs that generate high-quality leads and accelerate pipeline growth. To support this growth, you will oversee DMi’s social media marketing, paid & earned media, and event marketing efforts. This role requires exceptional project management skills, a strong digital marketing foundation, and the flexibility to support event strategy and execution as part of an integrated demand generation approach. You’ll orchestrate multi-channel campaigns, manage digital programs, and continuously optimize performance to drive measurable growth.

Job Responsibility

  • Strategize, manage and optimize paid media campaigns across Google, Linkedin and other platforms to increase DMi awareness, generate demand, and drive inbound leads
  • Manage DMi’s social media accounts to produce posts, manage interactions and find opportunities for thought leadership for DMi’s leadership team
  • Manage the production and delivery of key client communication vehicles, including monthly client newsletter and quarterly client benchmark report
  • Manage and execute DMi’s award submission calendar
  • Support and scale DMi Partners event marketing efforts, including owned, sponsored, and partner events, to drive engagement and lead generation through partner events and conferences
  • Support DMi’s efforts to secure earned media placement and brand mentions with third party industry publishers

Requirements

  • Proven experience in demand generation or growth marketing for B2B services companies
  • Strong project management and organizational skills, with the ability to manage multiple priorities, stakeholders, and deadlines simultaneously
  • Deep understanding of B2B digital marketing channels including SEO, Paid Search and Linkedin Ads
  • Experience managing social media for a B2B services company
  • Strong communication and collaboration skills, with a proactive, “own it” approach to driving results
  • Growth-oriented mindset—you love experimenting, iterating, and continuously improving performance

Nice to have

Copywriting skills

What we offer

  • Competitive salary
  • One of the best 401(k) matches in the biz
  • Top-of-the-line insurance
  • Generous vacation days
  • Team-building events
  • Company outings
  • Quarterly challenges to keep things fun at work
  • Bonus days off
  • Parental leave
  • Fitness stipends
  • Company-paid mobile plans
  • Remote flexibility
  • Two extra PTO days to volunteer for your favorite cause
  • True open-door policy
  • Free lunch at the office every Wednesday

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