Demand Gen Marketing Manager Job at Robert Half (Pleasanton)

Director, Digital Marketing (Demand Gen)

We are seeking a strategic, data-driven Digital Marketing Director to lead our d...

Location

United States , Atlanta

Salary:

Not provided

Robert Half

Expiration Date

Until further notice

Requirements

Bachelor’s degree in Marketing, Business, Communications, or a related field (MBA a plus)
8–12 years of experience in digital marketing, with at least 4 years focused on demand generation leadership
Proven experience building and optimizing multi-channel digital campaigns that drive qualified pipeline
Strong analytical mindset with hands-on experience in marketing automation, CRM systems, and data visualization tools
Deep understanding of inbound and outbound marketing, SEO/SEM, content marketing, and ABM strategies
Exceptional communication and leadership skills with a collaborative, growth-oriented mindset

Job Responsibility

Develop and execute a comprehensive demand generation strategy that aligns with business goals and revenue targets
Lead digital campaigns across paid, owned, and earned channels to drive awareness, lead acquisition, and customer retention
Partner closely with Sales, Product Marketing, and Revenue Operations to align campaigns with buyer journeys and conversion goals
Manage digital marketing budget, ensuring efficient allocation across channels and programs
Plan and execute integrated campaigns across paid search, paid social, display, email, content syndication, and SEO
Build scalable lead nurturing programs that improve conversion rates through automation, retargeting, and personalization
Test, measure, and optimize performance across all campaigns to maximize ROI
Collaborate with creative and content teams to develop compelling assets that support campaign objectives
Track, analyze, and report on key performance metrics including MQLs, pipeline influence, CAC, and ROI
Leverage marketing automation and CRM tools (such as HubSpot, Marketo, or Salesforce) to manage campaign performance and lead flow

What we offer

medical, vision, dental, and life and disability insurance
eligible to enroll in our company 401(k) plan

Fulltime

Senior Marketing Manager, B2B Demand Generation

Virta Health is looking for an action-oriented senior marketer to accelerate our...

Location

United States

Salary:

144942.00 - 170000.00 USD / Year

Virta Health

Expiration Date

Until further notice

Requirements

7-10+ years of demand gen experience, with a focus on demand gen in B2B healthcare environment
Proven success designing and executing multi-channel marketing campaigns that drive measurable pipeline and revenue
Experience with marketing automation platforms (HubSpot), CRM systems (SFDC), ABM (ZoomInfo), AI tools, etc
Creative thinker who can translate business objectives into engaging marketing programs
Strong analytical mindset—comfortable working with data to uncover insights, test hypotheses, and guide decisions
Excellent project management skills with the ability to juggle multiple campaigns simultaneously
Collaborative and proactive team player who thrives in a fast-paced, growth-oriented environment
Bachelor of Science/Bachelor of Arts preferred

Job Responsibility

Develop and execute integrated demand generation campaigns across multiple channels (email, webinars, ABM, digital advertising, events, and content syndication) to drive awareness, engagement, and pipeline growth
Co-own our webinar program—partner with content marketing to develop concept and coordinate speakers, lead promotion, execution, and post-event follow-up
Oversee direct report focused on ABM initiatives, optimized email nurture journeys, and digital advertising
Partner with content marketing and product marketing to leverage timely thought leadership in campaigns and ensure messaging aligns with our brand narrative and customer pain points
Analyze campaign performance, deliver actionable insights, and continuously test and iterate to improve ROI and efficiency
Collaborate with the commercial optimization team to ensure accurate attribution, lead tracking, and reporting on campaign performance
Stay on top of industry trends and MarTech to identify new channels, technologies, or tactics to enhance demand generation efforts

What we offer

Offers Equity
Offers Bonus

Fulltime

B2B Marketing Manager, YouTube Advertising EMEA

We aren't marketing to consumers; we are marketing to the C-suite. Your job is t...

Location

United Kingdom , London

Salary:

292.00 - 335.00 GBP / Day

Randstad

Expiration Date

June 16, 2026

Requirements

A strategic B2B or agency storyteller who speaks fluent 'CMO and Media Effectiveness.'
Deeply familiar with the EMEA media landscape, video landscape, and shifting TV budgets.
Data-driven, commercially obsessed, and ready to turn digital culture into corporate revenue.

Job Responsibility

Drive the Full-Funnel Narrative: Prove how AI-backed tools (Demand Gen, PMax) convert views into direct sales.
Weaponize Creator Fandom: Build B2B programs demonstrating why creator-led ads drive 4x more purchase intent than rival platforms.
Enable Sales: Arm Google's sales teams with the data-driven killer decks needed to win the market share war.

!

Field and Partner Marketing Manager - Benelux

Keepit is looking for an experienced Field and Partner Marketing Manager to join...

Location

Netherlands , Amsterdam

Salary:

Not provided

Keepit

Expiration Date

Until further notice

Requirements

BS/BA degree or equivalent in relevant discipline
5-7 years of relevant experience in field and channel marketing working with sales and partners
Demonstrates strong English written and verbal communication and presentation skills
Demonstrated success in managing and completing projects at or under budget
Excellent knowledge in B2B lead nurturing, demand generation, Field activities as events, integrated channel programs, channel partnership, lead process and marketing ROI
Demonstrated experience generating creative strategies that map to a business plan
Ability to manage, prioritize, multi-task and will have thrived in a fast-paced, high-growth, ambiguous environment
A team player, effectively interacting with employees at all levels within the company
Must be a self-starter and have a strong attention to detail and the ability to handle many different projects simultaneously
Ability to lead and inspire

Job Responsibility

Own and execute the Benelux marketing plan, both Field and Partner, in close collaboration with Benelux Sales and Keepit's Focus Partners, to build pipeline, generate revenue, and increase brand awareness
Develop and execute lead generating campaigns and programs for both targeted accounts and partners in the Benelux sales region
Track and report on marketing campaigns effectiveness and progress, continuously striving to improve the marketing ROI
Cultivate relationships with partners’ local marketing and sales teams
ensure Keepit stays top of mind as their preferred SaaS data protection vendor - as part of their SaaS portfolio
Work closely together with the entire global marketing team to develop digital marketing concepts and campaigns for Benelux field and partners, including events, conferences, meeting maker programs and lead gen programs
Manage and track regional marketing budget, including MDF (marketing development funds) provided for our partners

What we offer

Competitive pay
Generous benefits
Opportunity to grow with and impact the company
Great colleagues
Ambitious mission
Flexible work conditions

Fulltime

Demand Gen Specialist

We're looking for a data-obsessed, campaign curious, "what-if-we-did-this..." bu...

Location

Salary:

Not provided

Q6 Cyber

Expiration Date

Until further notice

Requirements

3+ years driving B2B demand with SaaS or data products
Demonstrated experience as a power-user of HubSpot: expert-level knowledge of pipeline tracking, creating complex attribution logic, building advanced dashboards, and managing data integrity
Strong desire to utilize unique, account-specific data for a scaled ABM strategy
Experience running multi-touch, outcome-based campaigns across online and offline channels
Highly experiment-driven, comfortable testing messaging and interest levels, owning continuous improvement
Proven experience using performance intelligence tools
Exceptional ability to communicate process, pacing, and performance metrics clearly, confidently, and constructively
Support both brand influence and sales activation strategies
Available to travel up to once a quarter

Job Responsibility

Take full ownership of the Marketing-led ABM strategy
Serve as the marketing authority on our combined Sales & Marketing HubSpot instance
Take over and scale our newly launched and foundational multi-channel campaigns
Strengthening our brand as part of top-of-funnel demand engine strategy
Partner with the Content Strategist to transform unique fraud intelligence into high-impact educational campaign flows
Use SEO/GEO/AEO tools to gather intelligence on top-of-funnel impact and messaging performance

What we offer

competitive compensation package
comprehensive benefits package

Fulltime

Field Marketing Manager, Startups

At Vercel, we're hiring a Field Marketing Manager, Startups to help design, buil...

Location

United Kingdom , London

Salary:

90000.00 - 113000.00 GBP / Year

Vercel

Expiration Date

Until further notice

Requirements

5+ years of experience in field marketing and Demand Gen, with hands-on experience running ABM strategies
You've marketed to an engineering audience or have worked within the AI, devtools, or cloud computing industry
You have a genuine feel for founder and international startup culture
You have taste
You're analytical and scrappy
You're high-agency
Strong analytical skills with the ability to interpret data, generate insights, and adjust strategies accordingly
Excellent project management skills, with the ability to manage multiple projects simultaneously
You're a great collaborator, strong communicator, and can operate cross-functionally with ease
You're excited by the idea of building a high-impact marketing function from the ground up

Job Responsibility

Build the strategy and execute key Field programs
Engineer Founder Experiences
Cultivate the Founder & Venture Ecosystem
Build & Execute ABM Playbooks
Accelerate the Funnel
Drive Measurable Impact
Collaborate to Win
Travel Requirements: Participate in events and meetings globally, with significant travel (~30%) to support field marketing activities

What we offer

Competitive compensation package, including equity
Inclusive Healthcare Package
Learn and Grow - we provide mentorship and send you to events that help you build your network and skills
Flexible Time Off
We will provide you the gear you need to do your role, and a WFH budget for you to outfit your space as needed

Fulltime

Event Marketing Manager

Superside is looking for a Senior Event Marketing Manager to lead the strategy, ...

Location

Salary:

Not provided

Superside

Expiration Date

Until further notice

Requirements

5–7 years of experience in virtual event marketing or digital-first field marketing, ideally in B2B SaaS, creative services, or fast-growing startups
Proven track record of planning and executing large-scale virtual summits (1,000+ registrants) as well as smaller, high-touch webinars or workshops
Strong ability to translate brand positioning into standout digital experiences that resonate with target audiences
Excellent project management skills—comfortable managing multiple stakeholders, timelines, and deliverables in a remote-first environment
Hands-on experience with virtual event platforms (e.g. Zuddl), plus CRM/marketing automation tools and campaign analytics
Exceptional communication and relationship-building skills, with confidence managing executive speakers and external partners
Data-driven mindset, with proven ability to track KPIs and demonstrate ROI from virtual event marketing
Passion for creative industries, marketing innovation, and exploring new AI technologies to enhance online event experiences

Job Responsibility

Own the virtual event strategy and calendar across Superside’s marketing org, ensuring programming aligns with demand gen goals, content priorities, and brand positioning
Lead planning and execution for Superside’s flagship virtual summits, digital conferences, webinars, and online community events—from concept to promotion, run-of-show, and post-event amplification
Develop compelling narratives and formats that reinforce Superside’s leadership in AI-powered creative and marketing innovation
Partner with content, creative, and demand gen teams to deliver integrated campaigns that maximize registration, engagement, and pipeline impact
Manage speaker recruitment and preparation, building relationships with industry leaders, customers, and internal experts to deliver high-quality, engaging digital sessions
Oversee all virtual event operations and logistics, including platforms, production partners, budgets, and technical delivery
Measure and report performance, translating engagement and pipeline data into insights that optimize promotion and prove ROI
Continuously experiment with digital formats, interactivity, and technologies to keep Superside at the forefront of virtual event marketing
Collaborate cross-functionally to elevate execution standards and ensure seamless integration into the overall marketing mix

Fulltime

Senior Revenue Marketing Manager

Aiven is seeking a high-impact, strategic, and results-driven Senior Revenue Mar...

Location

Ireland , Cork

Salary:

Not provided

Aiven Deutschland GmbH

Expiration Date

Until further notice

Requirements

5–7+ years of experience in Revenue Marketing, Demand Generation, or Field Marketing within a B2B SaaS or high-growth technical environment
Deep Funnel Expertise: understanding of Account-Based Marketing (ABM) and how to influence complex, technical buying committees
Tech Stack Proficiency: Advanced experience with Salesforce and intent data platforms
Experience with modern outbound tools like Clay is a major plus
Project Leadership: Proven ability to manage complex, high-stakes initiatives and lead cross-functional teams without direct authority
Technical Literacy: Comfort discussing data infrastructure (PostgreSQL, Kafka, etc.) with a technical audience is highly preferred
Based in Cork, Ireland: Ability to work in our Cork office in a hybrid capacity to lead regional collaboration
Exceptional Communication: ability to distill complex data into a clear narrative for executive leadership
Entrepreneurial Spirit: self-starter who identifies gaps and builds the solutions to fill them

Job Responsibility

Strategic Growth & Pipeline Architecture: Lead the strategy and execution of high-touch, multi-channel regional campaigns
Build pre-event demand gen and post-event conversion paths
Design and scale high-value 'white glove' experiences
Act as a strategic consultant to the regional Sales leadership
Align marketing investment with territory goals
Operational Excellence & Leadership: Partner with Marketing Ops and Sales Enablement to optimize tech stack
Manage a significant regional budget with full accountability
Influence the roadmap for Product Marketing and Design
Analysis, Optimization, & Reporting: Track and report on key performance indicators (KPIs)
Stay ahead of the curve on open-source and cloud infrastructure trends

What we offer

Participate in Aiven’s equity plan
Balance work and life with our hybrid work policy
Choose the equipment you need
Use your Professional Development Plan budget for learning opportunities
Receive holistic wellbeing support through our global Employee Assistance Program
Global Time Off Commitment (Parental and Sick Leave, as well as Personal Time)
Country-specific benefits

Select Country

Demand Gen Marketing Manager

Job Responsibility

Requirements

What we offer

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