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The Degrees business at Coursera partners with leading universities around the world to launch and scale online degree programs that deliver career-transformative outcomes for learners. The team works cross-functionally with marketing, enrollment, product, and operations to help partners meet their recruitment and revenue goals. As a Degree Success Manager, you will serve as the primary strategic and operational lead for a portfolio of university partners. You will own the degree component of the partnership, manage day-to-day relationships, oversee program performance, and ensure marketing and recruitment strategies are aligned with the program needs. Working closely with the Degrees marketing and enrollment teams, you’ll develop and deliver partner/program specific strategy briefs based on analysis of recruitment funnel. This role blends relationship management, marketing and recruitment strategy, and operational discipline. The right candidate will bring strong communication skills, data fluency, and a bias for action to help our partners succeed in every recruitment cycle.
Job Responsibility:
Serve as the day-to-day point of contact for university partners' degree programs, ensuring smooth coordination across marketing, enrollment, product, and support
Partner with internal teams to develop program-specific marketing and recruitment strategies and plans aligned to partner goals and Coursera best practices
Monitor and analyze funnel metrics to identify trends, risks, and optimization opportunities
Collaborate with Enrollment to ensure lead quality, timely follow-up, and conversion improvements throughout the funnel
Manage updates to degree program pages, webinar planning, email nurtures, and other promotional tactics in partnership with Degrees Growth Marketing team
Lead quarterly recruitment reviews and degree QBRs by compiling data, insights, and recommendations to inform partner discussions
Track and manage partner requests, escalations, and deliverables, ensuring issues are resolved quickly and communication remains proactive
Build trusted relationships with partner stakeholders through transparency, responsiveness, and a commitment to shared success
Requirements:
6+ years of experience in account management, recruitment marketing, or partner success roles supporting recruitment or marketing initiatives
Demonstrated ability to manage client relationships and develop customized marketing or enrollment plans to address funnel challenges
Analytical skills and experience using data to assess performance and guide decisions
Excellent written and verbal communication skills
comfortable presenting to external partners and cross-functional leaders
Strong organizational and project-management skills with the ability to manage multiple programs simultaneously
Nice to have:
Experience in higher-education marketing, online enrollment management, or edtech partnerships
Familiarity with marketing and enrollment funnels, CRM and marketing-automation tools
Proven ability to translate marketing data and insights into actionable partner recommendations
Track record of improving campaign or funnel performance through testing and optimization
Ability to navigate ambiguity, build alignment, and execute in a fast-paced, matrixed environment