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The main responsibility of this position is to ensure that the Player Development Department is continually developing and maintaining effective working relationships with a casino property’s very best players and providing services to them to build player loyalty and increase the number of visits or amount played (or both) from among those guests.
Job Responsibility:
Ensure that the Player Development Department is continually developing and maintaining effective working relationships with a casino property’s very best players
Review all data to verify that there is a follow-through with the department
Representing the property as a role model of customer service and professionalism
Establish and maintain positive customer relationships with players
Audit and review documented contact with coded players
Interact with players in person on property, as well as via telephone, e-mail, text message, surveys, and written correspondence
Verify and audit Hosts use of out-bound phone calls, logs, emails, and texts
Review monthly/quarterly areas of Networking among coded players
Review the hosts’ feedback about what they learn about and how they tailor services to guests’ preferences
Get feedback from the hosts on how they improve their skills, grow their player base, and meet their goals
Review and document how they resolve player issues
Review results on how guest issues are resolved when they have to be escalated to management
Audit and document the right balance in every situation between the guest’s desires and the property’s rules
Review and audit hosts Invites for players to events, tournaments, shows, etc.
Review and audit player hotel stays, show, dining and other reservations and communications from host to guest
Review and audit any marketing offers, complimentary items issued or other offers to guests as play
Observe and document special events, player parties, property promotions and other activities as needed and analyze data
Provide information to team and property leadership related to guest feedback, suggestions, concerns or issues
Maintain confidentiality of information
Participate in brainstorming and planning sessions for Player Development program
Strive to achieve and exceed goals and metrics/objectives
Review and analyze the growth of business
set and monitor achievement of goals and metrics for the team
Verify data from the Player Development Manager to regularly review and ensure that the re-code of the players for the PD team to focus on are of the highest potential
Analysis of coded and potential high-worth player data
Audit and review patron account data extractions and queries based on various criteria and filters
Audit the budget, the reporting, and the logistics of events
Audit how guests are assigned to hosts
Regular and consistent communication with all direct reports
Prepare and submit reports on activities as directed
Attending meetings as a representative of the Player Development team
Assisting in marketing events as required
Any other assigned duties as needed
Requirements:
Individuals must be at least 21 years of age
Combination of post-secondary education in Business, Marketing, Communications, or related field and/or at least one year of experience in database or direct marketing or gaming management system
Advanced knowledge in Microsoft Excel and Access, or skill set to quickly learn
Ability to read and write at a level appropriate to clearly communicate and document all required communications
Advanced proficiency in word-processing, spreadsheets, and database, presentation and programming languages is a plus
Detail oriented with strong organization and time management skills required
Must be punctual and dependable
Read, write, and speak the English language
Must be able to provide all documents required to show the incumbent is eligible to work in the United States
Required to pass a drug test and obtain and maintain a gaming license to work in a casino from the Otoe Missouria Gaming Commission
Must always have all appropriate document(s) current and valid