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Data Marketing Manager

Finland, Espoo Employment contract · Job Posted February 03, 2026
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Job Description

The Data Marketing Manager leads the execution of integrated campaigns that drive the visibility and commercial impact of our SAR data products. This role will translate strategic input from the Data LoB and produce campaign plans jointly with product marketing and content marketing. These plans will include well-executed campaigns and event activations. The Data Marketing Manager shows creativity and excels in planning, coordination, and performance analysis, bringing structure and momentum to our go-to-market efforts.

Job Responsibility

  • Develop data marketing quarterly plans with the Marketing Director
  • Manage the data marketing campaign related budget
  • Plan, coordinate, and execute multi-channel campaigns in support of product launches, data solutions, and brand initiatives
  • Partner closely with Product Marketing and Content Marketing to activate messaging, assets, and timing
  • Maintain and manage the marketing campaign calendar, aligning deliverables across the team
  • Collaborate with sales, regional marketing, and corporate marketing ops to ensure campaign success
  • Brief regional marketing quarterly on upcoming campaigns
  • Manage event-related activities, including planning, promotion, and post-event follow-up
  • Monitor and report on campaign performance, sharing learnings and optimisation insights
  • Document and improve internal workflows to scale marketing execution effectively
  • Serve as the go-to point of contact for campaign readiness and delivery coordination

Requirements

  • 6-10 years of relevant marketing experience in B2B or B2G environments, preferably in defense, technology, SaaS, geospatial, or data-driven industries
  • Experience in marketing to different audience types and tailoring value propositions and related messaging for diverse commercial verticals
  • Exceptional written and verbal communication skills
  • Strong conceptual skills and attention to detail
  • Fluency in Business English
  • Exceptional ability to collaborate and influence across the teams with a strong track record of cross-functional collaboration
  • Thrives in a fast-paced growth environment
  • Flexible, positive attitude with entrepreneurial hands-on drive

What we offer

Actively support continuous professional development and provide access to courses, training, and conferences

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