Data Implementation Analyst Job at Frasers Group (London)

Job Description

We are seeking a highly motivated Data Implementation Analyst to join our Data team. This role is crucial for enabling accurate, scalable, and insightful data collection to support product development, marketing initiatives, and strategic decision-making. The successful candidate will act responsible for translating tracking and data requirements into reliable implementation plans. This position is ideal for someone with a strong analytical, data and technical foundation, experience in tag management and analytics tools, and a keen eye for data accuracy. You’ll need to be a proactive problem-solver who thrives on enhancing data quality and who can identify opportunities for improvement in data, tracking and measurement processes.

Job Responsibility

Data Requirements Gathering – Ensure data requirements are captured appropriately for intended business Use Cases across Marketing Data, Operations Data and Web / App Features
Analytics Implementation – Build and support end-to-end data implementation processes across digital platforms, ensuring alignment with business goals
Maintain and Enhance Analytics and Data Infrastructure – Ensure tools like GTM, GA4, Segment / Server-side Tracking Tools and related SDKs are correctly configured. Conduct audits and resolve discrepancies in data capture
Ensure Data Accuracy and Integrity – Validate data collected through digital platforms, identify gaps, and implement solutions to maintain high standards of data quality
Support Product Feature Releases – Collaborate with Product Leads, Product Owners, Architects and Engineers to define and implement tracking for new features and enhancements
Proactively Identify Tracking Opportunities – Analyse user journeys, product features and uses interactions to suggest improvements and additional tracking that could offer business value
Manage Critical Fixes – Identify, prioritise, and implement urgent fixes for broken or missing tracking that could impact reporting and analysis
Cross-Team Collaboration – Serve as the data implementation specialist in cross-functional meetings, offering guidance and ensuring clear communication of data and tracking needs
Documentation and Knowledge Sharing – Maintain detailed implementation specs and data layer documentation, particularly for Tracking, Attribution and Data Instrumentation
Compliance & Security: Ensure data products comply with industry standards, regulations, and security protocols

Requirements

Bachelor’s degree in Analytics, Computer Science, Engineering, or a related field
3+ years of experience in digital data and analytics implementation, ideally in a Product and E-commerce environment
Strong understanding of Marketing Data and Channels, as well as the data foundations required for accurate reporting on Channel Performance
Solid expertise in tools such as Google Tag Manager, Google Analytics (GA4), Segment / Server-Side Technologies, Snowflake and BigQuery
Familiarity with JavaScript and understanding of HTML/CSS for tag troubleshooting
Strong problem-solving skills and attention to detail when validating data or resolving tracking bugs
Excellent communication skills to work effectively with technical and non-technical stakeholders
Experience with debugging tools such as Chrome DevTools, Tag Assistant, and network analysis tools
Ability to manage multiple priorities and lead relevant squads to deliver accurate implementations under tight timelines
Experience with Agile/Scrum methodologies and tools
High attention to detail, ensuring precision and accuracy in all aspects of data management
Demonstrated leadership skills in data implementation, with the ability to inspire and guide teams towards achieving common goals

What we offer

Frasers Champion- peer nominated scheme where 8 winners will receive double their pay for a month
Retail Reconnect – Head Office employees will gain insights by spending two days in one of our stores or the Warehouse
Frasers Fit – free gym classes for employees as well as discounted memberships to our clubs
Frasers Fit wellbeing programme which aims to support and improve colleagues Physical, Financial & Mental wellbeing
Retail Trust – all employees get free access and support from the Retail Trust charity including a 24 hour wellbeing helpline, wellness hub, counselling and financial/legal support

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Data Implementation Analyst

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