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You'll own Puffy's experimentation program across a $1B+ e-commerce platform — from spotting where customers drop off, to proposing what to test next, to telling the business exactly what worked and why. If you spend your days running A/B tests, analyzing conversion funnels, and writing your own SQL and Python to get answers, this role is built for you. You pull data from Shopify, GA4, Google Ads, and BigQuery yourself. You design the test, run the statistical analysis, and deliver a recommendation clear enough that marketing, UX, and development can act on it the same week. General analysts and program managers without hands-on technical and experimentation skills won't be a fit.
Job Responsibility
Analyze A/B tests end-to-end - what worked, what didn't, why? and deliver decision-ready recommendations, not metrics readouts.
Map user journeys across devices and traffic sources
pinpoint friction, drop-offs, and conversion leaks
convert them into prioritized, testable hypotheses.
Dig into data at segment, device, source, and journey-step level to find the non-obvious drivers that top-line reporting misses.
Build and maintain your own data pipelines across Shopify, GA4, Google Ads, and BigQuery - you don't wait in a queue to get the data you need.
Contribute to a structured hypothesis pipeline: prioritize by impact, write clear test briefs, define success criteria upfront, and push proposals to execution.
Orchestrate agentic AI workflows to accelerate analysis using SQL and Python as the foundation to direct, validate, and scale your analytical output.
Collaborate with marketing, UX, and development to translate findings into site changes, campaign adjustments, and creative decisions.
Requirements
3+ years in data analysis, experimentation, or CRO within e-commerce, D2C, or any high-traffic transactional website (fintech, marketplaces, SaaS, banking).
Strong SQL - complex joins, window functions, CTEs across large datasets without relying on pre-built dashboards.
Working Python (or R) for data manipulation, statistical analysis, and automation.
Proven A/B testing experience - hypothesis design through statistical analysis to business recommendation
solid grasp of sample sizing, significance thresholds, and common pitfalls.
Hands-on GA4 experience - event-based tracking, custom explorations, and the ability to tie GA4 data to other sources.
Experience integrating ad platform data (Google Ads, Meta) with site analytics to see the full acquisition-to-conversion funnel.
Ability to independently connect to and pull from multiple data sources (APIs, warehouses, flat files) without engineering support.
Sharp analytical communication - complex findings distilled into concise recommendations for non-technical stakeholders.
Proactive and curious - you spot testing opportunities and chase root causes before anyone asks.
Nice to have
Experience with BigQuery or AWS data warehousing, including scheduled queries and data modeling.
Familiarity with session replay and heatmap tools (FullStory, Hotjar) for qualitative behavioral analysis.
Background in Looker, Tableau, or similar dashboarding tools.
What we offer
up to 10% monthly performance bonus
Learning Budget up to $5000 annual budget for courses and certifications
Ahead with AI
10% Bonus
Rare Perspectives
Health First top-tier medical insurance
Premium Hotel Access
Wellness Club Memberships
Gym Facilities
Beach Club Access
Learning and development support
Career progression opportunities
Monthly 10% performance bonus
Annual salary review every January
Quarterly feedback
Commitment to diversity and inclusion
Unbiased hiring and achievement recognition
State-of-the-art tech and tools
Premium health insurance
Team life insurance coverage
Annual flight home (Dubai roles)
Generous annual leave entitlement (annual, sick leave, parental, maternity, study leave), in addition to public holidays
Free catered lunch for the entire team on Friday
Kitchen restocked daily with healthy snacks, fresh fruits, and beverages
Regular social activities and events
Monthly Puffy Leader awards to recognize achievement
Puffy product discount of up to 50% for employees and eligibility for a free Puffy mattress after 1 year of service