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The Data Analyst - Product will be responsible for gathering, analyzing, and interpreting product data to support key business decisions. You will work closely with product teams to track product performance, monitor user behavior, and assist in generating actionable insights that drive product improvements. This role involves supporting data collection, performing exploratory analysis, and contributing to data-driven solutions that optimize product features and enhance user experience.
Job Responsibility:
Data Collection & Cleaning: Collect and organize product-related data from various sources, ensuring data accuracy and readiness for analysis
Product Performance Reporting: Generate and maintain reports and dashboards that track product KPIs, such as user engagement, retention, feature adoption, and conversion rates
Exploratory Data Analysis: Analyze product data to uncover insights into user behavior, product usage, and opportunities for product optimization
Collaborate with Product Teams: Work closely with product managers and other cross-functional teams to understand product analytics needs and deliver insights that support product development and strategy
Support Product Decisions: Provide actionable insights based on product data analysis, enabling product teams to make informed decisions that drive product improvements
Data Visualization: Use tools like Tableau or Power BI to visualize product data and communicate findings clearly to stakeholders
Data Integrity & Consistency: Ensure the quality and integrity of product data by performing regular audits and maintaining consistent data management practices
Requirements:
Intermediate level experience in data analytics, with a focus on product analytics or similar roles or equivalent combination of education and/or experience
Strong proficiency in SQL for data extraction, manipulation, and reporting
Experience with data visualization tools (e.g., Tableau, Power BI) to present product data insights effectively
Familiarity with product analytics tools like Mixpanel, Amplitude, or Heap to track user interactions and product feature usage
Strong knowledge of Excel for basic data analysis and reporting
Ability to work collaboratively with product teams to understand data needs and deliver relevant insights
Ability to identify trends and patterns in product data and provide actionable insights to drive product improvements
Attention to detail and strong focus on maintaining data integrity and consistency
Excellent communication skills, with the ability to present findings to both technical and non-technical stakeholders
What we offer:
Canadian Benefits: Hootsuite offers comprehensive benefits to support the health and wellbeing of our owls and their families. The benefits cover health insurance including medical, dental, vision, life/disability insurances, an Employee and Family Assistance Program and more! Hootsuite provides a group RRSP plan with a company match of up to 4% of base salary
US Benefits: Hootsuite offers comprehensive benefits to support the health and wellbeing of our owls and their families. The benefits cover health insurance including medical, dental, vision, and life/disability insurances. Hootsuite also offers a 401k Plan with a company match (up to 4% of base salary), an Employee and Family Assistance Program and more!
Global Parental Leave: All permanent employees, including birthing, non-birthing and adoptive parents, who have been employed by Hootsuite for a minimum of 12 months are eligible for 26 weeks of full and partially paid leave in accordance with local government regulations