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Data Analysis / Sales Operations Analytics Manager

United Kingdom, Coventry · Job Posted May 27, 2026
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Job Responsibility

  • Lead the development and continuous improvement of end-to-end sales analytics and reporting capabilities across the full customer journey, including leads, visits, test drives, conversion, delivery, retention, and repurchase
  • Build and maintain robust sales performance dashboards, KPI frameworks, and automated reporting systems to provide real-time business visibility and actionable insights
  • Analyse sales, channel, customer, and regional performance data to identify trends, opportunities, operational risks, and areas for improvement
  • Deliver regular commercial performance reviews and present insights and recommendations to senior stakeholders and leadership teams
  • Support forecasting, demand planning, and sales strategy development through predictive analytics and data-driven modelling
  • Partner with Marketing and CRM teams to analyse customer behaviour, segmentation, and conversion trends to support precision marketing and personalized customer engagement strategies
  • Work collaboratively with IT and digital teams to enhance CRM systems, reporting tools, and sales platforms to improve automation, efficiency, and data quality
  • Conduct root cause analysis to understand performance gaps and recommend practical actions to improve commercial effectiveness and customer outcomes
  • Drive continuous improvement in data governance, reporting accuracy, analytical capability, and business intelligence processes
  • Support the wider business in developing a data-led culture and promote best practice in reporting and analytical decision making

Requirements

  • Experience in sales operations, commercial analytics, business intelligence, or data analysis within an automotive OEM environment
  • experience within new energy vehicles is advantageous
  • Strong expertise in sales performance analysis, data modelling, forecasting, customer insights, and commercial reporting
  • Proven ability to translate complex datasets into clear business recommendations and operational improvements
  • Advanced Excel skills, including pivot tables, formulas, and data manipulation techniques
  • Strong SQL capability and experience working with large datasets and multiple data sources
  • Experience using Power BI, Tableau, or similar visualization and dashboarding tools
  • Excellent stakeholder management and communication skills with the ability to influence and present at different levels of the business
  • A proactive, commercially minded, and solutions-focused approach with strong attention to detail
  • Ability to manage multiple priorities and deliver high-quality insights within fast-paced environments
  • A passion for continuous improvement, innovation, and data-driven decision making

Nice to have

Knowledge of Python or R for analytics, automation, or statistical modelling is beneficial

What we offer

  • 25 days’ holiday plus bank holidays
  • Pension scheme access
  • Annual bonus - non contractual
  • Private Healthcare
  • Access to the Employee Car Ownership Scheme
  • Group income protection based on length of service
  • Family Friendly policies
  • Exclusive Employee discount, wellbeing and recognition platform #ForUSLOT

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