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This Customer Value and Growth Marketing Manager is a Fixed Term Contract covering Maternity Leave. We’re looking for an experienced Customer Value & Growth Marketing Manager to join our marketing team on a fixed-term maternity cover contract. In this role, you’ll lead campaigns that communicate the full value of our services and solutions while supporting sales teams to drive new business growth. Working closely with sales, category and brand teams, you’ll develop targeted marketing campaigns, create compelling value-driven messaging, and deliver initiatives that generate leads, strengthen customer engagement and support revenue growth.
Job Responsibility:
Plan and deliver integrated multi-channel campaigns that promote our services and solutions
Develop value proposition messaging and marketing content to support sales and marketing teams
Design and execute lead generation and account-based marketing campaigns to support pipeline growth
Create marketing toolkits and campaign assets to support new markets and business development
Plan and coordinate customer events that support new business opportunities
Monitor campaign performance, analyse results and optimise future activity
Manage campaign delivery, ensuring assets and channels are ready for launch
Requirements:
Proven experience in B2B marketing and campaign delivery
Experience supporting sales teams with lead generation and new business marketing
A Strong ability to develop compelling value propositions and customer messaging
Data-driven with experience analysing campaign performance
Excellent communication and stakeholder management skills
Comfortable managing multiple campaigns in a fast-paced environment
What we offer:
32 days holiday inclusive of bank holidays
Opportunity to purchase 5 additional days annual leave each calendar year (subject to qualifying salary)
2 fully paid Community Volunteering days every year
An excellent pension (up to 8% Arco contribution) and x4 Life Assurance scheme
A huge range of discounts to help with cost of living via Perkbox plus Employee Discount on Arco products
Free, 24-hour access to our Employee Assistance Programme
Health Cash Plan where we'll reimburse up to 100% of everyday healthcare costs
Access to our Learning Management System, to support your personal and career development