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Customer Strategy & Analytics Advisor

Turkey, Istanbul · Job Posted March 25, 2026
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Job Responsibility

  • Analyze customer behaviour and transactional data to detect patterns, trends and performance drivers
  • Conduct segmentation studies, loyalty program performance reviews, promotional uplift analysis and customer lifecycle insights
  • Support A/B testing, pricing experiments, and elasticity modelling with data-driven recommendations
  • Develop strategic recommendations for pricing, loyalty mechanics, promotions and network using evidence-based modelling
  • Build and maintain analytical datasets, dashboards, KPIs and reporting frameworks for commercial and retail teams
  • Automate repetitive analyses and democratize insights through scalable reporting (Power BI, Tableau)
  • Partner with marketing, retail operations, CRM, pricing, network teams to embed insights into strategic and operational decisions
  • Serve as the customer analytics focal point supporting priority commercial initiatives
  • Stay informed about emerging customer analytics techniques, retail data applications, and loyalty optimization approaches
  • Uplift data literacy and analytical maturity across commercial teams

Requirements

  • Having a bachelor's degree
  • Minimum 4-5 years in customer analytics, retail analytics, CRM insights or strategy consulting, commercial strategy roles
  • Proficiency in SQL for data extraction and querying
  • Experience with Power BI/Tableau and handling large, complex datasets across digital and customer systems
  • Strong analytical mindset
  • ability to interpret complex datasets and deliver clear insights
  • Understanding of retail performance drivers, customer behaviour patterns, and loyalty mechanics
  • Strategy-consulting capabilities: structured thinking, stakeholder influence and etc
  • Excellent communication skills
  • Fluent English

What we offer

Great career opportunity in a leading global company

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