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Customer Sales Lead

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THE VAIL CORPORATION

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Location:
United States , Lakeland

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Category:
Sales

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Contract Type:
Not provided

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Salary:

109700.00 - 157700.00 USD / Year
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Job Description:

This Customer Sales Lead will lead the development and implementation of the joint business plans. Responsible for proactively managing, monitoring, evaluating and updating the overall business plan to meet all volume, profit and share objectives. In addition, incumbent is responsible for implementing our brand strategies and tactics with customers by working closely with key decision makers and utilizing category management initiatives to drive customer decision making.

Job Responsibility:

  • Lead the joint business planning process and annual strategic plan with Publix
  • Manage supplier relationships on assigned categories
  • Utilize the sales planning tool and customer investment system to create optimal customer plans
  • Develop and implement trade promotion strategies and tactical plans with the customer
  • Works closely with our DSD Field Sales Organization and Independent Operators to win with Publix in the marketplace
  • Conduct post event analysis to evaluate promotional volume, consumption, profit and spending results versus plan
  • Monitor and manage deduction balances and conduct post audits
  • Leverage shelf solutions to drive retail availability and additional product placements in store
  • Conduct category business reviews, leveraging loyalty and syndicated data
  • Leverage Category Management resources and loyalty data appropriately
  • Implement brand strategies by working closely with the customer's key decision makers
  • Utilize sound category management practices to proactively link consumer and shopper trends and opportunities
  • Lead the customer in the execution of category assessments
  • Develop and lead accurate monthly forecasts
  • Sell in new items to the customer
  • Leverage Customer Marketing resources to develop and implement collaborative marketing programs
  • Identify profitable opportunities to grow incremental volume
  • Assess customer's competitive position, behaviors and strategies
  • Develop productive working relationship with key, decision makers within the customer's organizational structure
  • Manage several key customer touch points
  • Manage trade funding in accordance with company standards
  • May be responsible for managing all categories or select categories

Requirements:

  • Bachelor's degree
  • 6+ years' experience in the CPG industry
  • Strong written and verbal communication skills
  • Excellent problem-solving skills
  • Strong analytical thinking and analysis capability
  • Ability to pull/use syndicated data (IRI/Nielsen)
  • Ability to negotiate
  • Strong interpersonal and influencing skills
  • Ability to penetrate and conduct meetings at high levels

Nice to have:

  • Category & Brand knowledge
  • Knowledge of Supply Chain operations
  • P&L management experience
  • Experience managing a DSD business in the past – Bakery experience a plus
What we offer:
  • Medical
  • Dental
  • Short and long-term disability
  • AD&D
  • Life insurance (for individual, families, and domestic partners)
  • Matching 401(k) plan with immediate vesting
  • Unlimited sick time
  • Paid time off
  • Holiday pay
  • Free access to the fitness center (if in WHQ)
  • Access to on-site day care (operated by Bright Horizons)
  • Company store
  • Campbell’s Cares program matches employee donations and/or volunteer activity up to $1,500 annually
  • Employee Resource Groups (ERGs)

Additional Information:

Job Posted:
February 04, 2026

Employment Type:
Fulltime
Work Type:
Remote work
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