CrawlJobs Logo

Customer Sales Lead, Convenience Channel

United States, Atlanta 117600.00 - 169100.00 USD / Year · Job Posted May 29, 2026
Apply Position
Job Link Share

Job Description

Since 1869 we've connected people through food they love. We're proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell's brand, as well as Michael Angelo's, Pace, Pacific Foods, Prego, Rao's Homemade, Swanson, and V8. In our Snacks division, we have brands like Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Pepperidge Farm, Snack Factory, and Snyder's of Hanover. Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us. Why Campbell's... Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners). Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting. Campbell's offers unlimited sick time along with paid time off and holiday pay. If in WHQ – free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store. Giving back to the communities where our employees work and live is very important to Campbell's. Our 'Campbell's Cares' program matches employee donations and/or volunteer activity up to $1,500 annually. Campbell's has a variety of Employee Resource Groups (ERGs) to support employees. How you will make history here... The Customer Sales Lead, Convenience Channel - National Accounts, will lead the development and implementation of the integrated growth plans. Responsible for proactively managing, monitoring, evaluating, and updating the overall business plan to meet all volume, profit and share objectives. In addition, incumbent is responsible for implementing our brand strategies and tactics with Convenience Channel retail and wholesale customers by working closely with key decision makers and utilizing category management initiatives to drive customer decision making. The primary focus is to grow net sales, profit and market share across the Campbell's Snacks brand portfolio across a variety of snacking categories. In addition, the CSL is responsible for implementing Campbell Snacks brand strategies and tactics by working closely with key decision makers at Convenience channel retailers and wholesalers, utilizing consumer insights and category management to drive key initiatives. The position will require strong cross-functional leadership, financial acumen, customer interface skills, and strategic agility capabilities. The ability to manage in complex situations and boil down to simple interpretation and action steps is critical. This role is fully remote. Preferred geography for this role is anywhere in the eastern part of the US.

Job Responsibility

  • Lead the integrated growth planning process and annual strategic plan Circle K, Pilot, Sheetz, and/ or other similar Convenience Channel Retail Customers
  • Manage assigned wholesaler/ distributor relationships across all snacks categories
  • Utilize the sales planning tool and customer investment system to create optimal customer plans
  • Develop and implement trade promotion strategies and tactical plans with the customer
  • Works closely with our Broker Sales Organization to win with our customers in the marketplace
  • Conduct post event analysis to evaluate promotional volume, consumption, profit and spending results versus plan and leverage findings to maximize future promotional opportunities
  • Monitor and manage deduction balances and conduct post audits
  • Leverage shelf solutions to drive retail availability and additional product placements in store
  • Conduct category business reviews, leveraging loyalty and syndicated data, to discuss the state of the business, consumer trends, key business drivers, incremental opportunities, etc.
  • Leverage Category Management resources and loyalty data appropriately
  • Knowledgeable of Campbell brand strategies and tactics and implements by working closely with the customer's key decision makers which include buyers, category managers, and merchandising leaders
  • Utilize sound category management practices to proactively link consumer and shopper trends and opportunities
  • Lead the customer in the execution of category assessments
  • Develop and lead accurate monthly forecasts in order to maximize supply chain efficiencies by tracking shipments, consumption data and inventory changes for dedicated customers
  • Proactively identify potential risks or threats to monthly forecasts
  • Sell in new items to the customer and work with key customer personnel to achieve optimal distribution
  • Leverage Customer Marketing resources to develop and implement collaborative marketing programs in alignment with brand and customer strategies and track and monitor progress of new item and initiative development
  • Identify profitable opportunities to grow incremental volume
  • Assess customer's competitive position, behaviors and strategies and understand how they align with company strategic goals and determine appropriate investment strategy (use of trade, customer marketing, and integrated marketing equities) that will best support a customer's revenue, profit and share growth
  • Develop productive working relationships with key decision makers within the customer's organizational structure
  • Manage numerous key customer touch points
  • Manage trade funding in accordance with company standards
  • Responsible for managing all snacks categories
  • Working knowledge of the Syndicated database & technical skill to leverage the data
  • Strong understanding of and experience with P&L management

Requirements

  • Minimum education required: Bachelor's degree
  • Years of relevant experience: 6+ years' experience in the CPG industry

Nice to have

  • Convenience Channel experience is highly preferred
  • Strong written and verbal communication skills
  • Must possess excellent problem-solving skills
  • Strong analytical thinking and analysis capability
  • Ability to pull/use syndicated data (IRI/Nielsen)
  • Ability to negotiate
  • Strong interpersonal and influencing skills
  • Ability to penetrate and conduct meetings at high levels
  • Category & Brand knowledge preferred
  • Knowledge of Supply Chain operations preferred
  • P&L management experience preferred
  • Experience managing Convenience channel retailers and wholesalers preferred
  • Experience working closely with Brokers and /or Broker management preferred
  • Ability to travel as needed

What we offer

  • Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance
  • Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting
  • Campbell's offers unlimited sick time along with paid time off and holiday pay
  • Free access to the fitness center
  • Access to on-site day care (operated by Bright Horizons) and company store
  • Our 'Campbell's Cares' program matches employee donations and/or volunteer activity up to $1,500 annually
  • Campbell's has a variety of Employee Resource Groups (ERGs) to support employees

Looking for more opportunities?

Search for other job offers that match your skills and interests.

Similar Jobs for

Customer Sales Lead, Convenience Channel

8 matching positions

Sales Representative

We seek a standout candidate, one who not only reaches but exceeds expectations,...
Location
Location
United States , Pittsburgh
Salary
Salary:
70000.00 - 80000.00 USD / Year
core-mark.com Logo
Core-Mark
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • High School Diploma/GED is required
  • Must own a reliable vehicle with valid driver's license, current auto insurance with a clean driving record
  • Must have at least 2 years of sales, account management or business development experience
  • Proven success with closing sales for a variety of product lines with B2B
  • Proven and successful sales ledger travel & effective time management experience
  • General knowledge of food safety standards including basic HACCP practice and cold-chain integrity, transporting of perishable foods, and maintain Serv-Safe certification
  • Detail minded and organized, with an ability to work independently with little direction
  • Strong communication and presentation skill set with a demonstrated ability to conduct professional, results driven customer presentations
  • Intermediate abilities with Microsoft Office Suite including Excel, PowerPoint & Power BI
  • Energetic and entrepreneurial spirit with competitive drive
Job Responsibility
Job Responsibility
  • Grow sales and profit margins through execution on sales strategy and territory management, planning a sales approach customized with individual customers
  • Prospecting and onboarding of new customer accounts, including cold calling to ensure a robust pipeline of opportunities
  • Educate the customer on convenience and foodservice programs, new product promotions, marketing policies, service, delivery specifics, and industry activities
  • Review daily/weekly/monthly reports with the store manager and assist with any opportunities that may arise
  • Minimizes accounts receivable problems by monitoring accounts for compliance with credit terms and follows-up on any problems
  • Maintains awareness of pricing trends within sales territory, particularly for products, to ensure competitive pricing
  • Identify opportunities for campaigns, services, and distribution channels that will lead to an increase in sales
  • Participate in relevant industry events and networking opportunities
  • Performing additional duties as assigned
What we offer
What we offer
  • Day 1 Health & Wellness Benefits
  • Employee Stock Purchase Plan
  • 401K Employer Matching
  • Education Assistance
  • Paid Time Off
  • Car allowance + mileage reimbursement through CarData Program
  • Fulltime
Read More
Arrow Right

Business Unit Director

Our client is a leading Brand within the FMCG arena, operating across several On...
Location
Location
United Kingdom
Salary
Salary:
Not provided
ptexecutive.co.uk Logo
PT Executive
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Operating at a high commercial level within a leading branded FMCG business
  • Experience at BUD/Channel Director level or extensive experience at Controller level
  • Significant channel experience across Convenience & Impulse, High-Street & On-The-Go, or OOH/Foodservice (Related to On-The-Go)
  • Can do mentality
  • Creative flair for solution focused thinking inside a matrix framework
  • Drive and passion for delivering quality to the end consumer
  • Creative flair for delivering ground breaking customer solutions
Job Responsibility
Job Responsibility
  • Strategic lead for total Convenience & Impulse (inc. On-The-Go) Channel
  • Drive business performance within accounts
  • Act as key lead for board visible strategic initiatives
  • Form category leading trading strategies
  • Strategic mapping & new business development (40%)
  • Leading the team & customer contact (40%)
  • Getting close to NPD, marketing & the manufacturing teams (20%)
  • Accountability for all senior contacts within Convenience & Impulse Channel
  • Working with key trade marketing stakeholders
  • Supporting launch of NPD
What we offer
What we offer
  • Attractive benefits
  • Fulltime
Read More
Arrow Right

Sales co-worker

We are the ones meeting our customers – in our stores, online, in our catalogue ...
Location
Location
India , Bangalore
Salary
Salary:
Not provided
https://www.ikea.com Logo
IKEA
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Passionate about people, home furnishing, and creating a great customer experience
  • Enjoy actively selling and helping customers find the best solutions for their homes
  • Positive, commercial mindset
  • Thrive in a fast-paced retail environment
  • Motivated by achieving results together with a team
  • Confident, friendly, and proactive when approaching customers
  • Genuinely enjoy understanding customer needs
  • IKEA values resonate strongly
  • Curious, eager to learn, and always looking for ways to improve
  • Flexible, open to change
Job Responsibility
Job Responsibility
  • Actively approach and support customers by understanding their needs and offering the best home furnishing solutions to exceed their expectations
  • Create an enjoyable, convenient, and successful shopping experience that leads to satisfied customers and increased sales
  • Maximise sales and profitability in your area of responsibility by focusing on top sellers, prioritised products, and local customer needs
  • Ensure your sales area is clean, tidy, fully stocked, correctly priced, and always aligned with IKEA merchandising standards
  • Use IKEA sales tools, systems, and different sales and communication channels effectively to support customers in their buying journey
  • Actively offer IKEA services to help customers make informed choices and enhance their overall shopping experience
  • Support and implement commercial activities and sales priorities within your department and across the store
  • Analyse and adjust sales space and product capacity to secure high stock availability
  • Share your knowledge and passion for IKEA products with customers and co-workers
  • Contribute to IKEA’s sustainability goals by understanding and living our social and environmental commitments
What we offer
What we offer
  • Work environment free of discrimination and harassment
  • Commitment to encouraging individualism
  • Equal Employment Opportunity employer
  • Parttime
Read More
Arrow Right

Sales Associate

This ASSOCIATE role's main responsibility is to ensure an enjoyable, convenient ...
Location
Location
Philippines , Pasay City
Salary
Salary:
Not provided
https://www.ikea.com Logo
IKEA
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Experience in a fast-paced retail environment
  • Experience in home furnishing is a plus
  • Passion for selling, reaching goals and getting the best for IKEA customers
  • Highly interested in home furnishing, people’s life at home, and the IKEA product range
  • Capable of quickly developing in-depth knowledge of the local market and business conditions
  • Understand the local market and competition
  • Understand the store operations, range presentation, and in-store logistics the IKEA way
  • Enjoy working in a fast-paced and future-oriented environment that is focused on people's everyday life at home
Job Responsibility
Job Responsibility
  • Ensure an enjoyable, convenient and successful shopping and buying experience that leads to increased sales and sustained long-term profitability
  • Ensure satisfied customers, develop and execute sales steering and selling the IKEA way
  • Actively approach customers who require additional help
  • Identify customer needs by asking the right questions and advise them on the best solutions for their homes
  • Ensure the shop is in excellent shape as new and fully and efficiently stocked with the four merchandising basics in place at all times
  • Ensure the IKEA product range is presented in ways that inspire and satisfy customers
  • Understand how to use the different IKEA sales and communication channels and know-how for the different customers you meet
  • Keep area of responsibility clean, tidy, priced and fully stocked
  • Ensure the IKEA basic merchandising standards are in place at all times
  • Convey passion about IKEA products and actively learn about their features and benefits
What we offer
What we offer
  • Annual leave
  • Medical and Dental
  • Family & Community leave
  • Co-worker discount
  • Subsidized meals in Co-worker Restaurant
  • Bonus program
  • Full training and inductions
  • Parttime
Read More
Arrow Right

Sales associate

Reporting to the Sales Team Leader, this ASSOCIATE role's main responsibility is...
Location
Location
Philippines , Pasay City
Salary
Salary:
Not provided
https://www.ikea.com Logo
IKEA
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • experience in a fast-paced retail environment
  • passion for selling, reaching your goals and getting the best for IKEA customers
  • highly interested in home furnishing, people’s life at home, and the IKEA product range
  • capable of quickly developing in-depth knowledge of the local market and business conditions
  • understand the local market and competition
  • the store operations, range presentation, and in-store logistics the IKEA way
  • enjoy working in a fast-paced and future-oriented environment that is focused on people's everyday life at home
Job Responsibility
Job Responsibility
  • ensure an enjoyable, convenient and successful shopping and buying experience that leads to increased sales and sustained long-term profitability
  • ensure satisfied customers, develop and execute sales steering and selling the IKEA way
  • actively approach customers who you see require additional help
  • identify their needs by asking the right questions and advise them on the best solutions for their homes in order to exceed their expectations
  • ensure the shop is in excellent shape as new and fully and efficiently stocked with the four merchandising basics in place at all times and that the IKEA product range is presented in ways that inspire and satisfy customers
  • understand how to use the different IKEA sales and communication channels and know-how for the different customers you meet
  • keep your area of responsibility clean, tidy, priced and fully stocked, and ensure that the IKEA basic merchandising standards are in place at all times to give customers a positive shopping experience
  • convey passion about IKEA products and actively learn about their features and benefits, and you share this knowledge with customers and colleagues
What we offer
What we offer
  • Annual leave
  • Medical and Dental
  • Family & Community leave
  • Co-worker discount
  • subsidized meals in our Co-worker Restaurant
  • Bonus program
  • full training and inductions
  • Parttime
Read More
Arrow Right

Head of UK Snacking

We are seeking to appoint a UK Head of Snacking to spearhead and deliver the UK ...
Location
Location
United Kingdom
Salary
Salary:
Not provided
ptexecutive.co.uk Logo
PT Executive
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Relevant Candidates will already be operating at a Senior Commercial level within a leading Branded Food Business
  • ideally with some level of experience of the Snacking Category
  • Account Growth/New Business Experience across Grocery, Convenience or Foodservice Channels
  • Have a natural Entrepreneurial Flair: The ability to spot opportunities that encompass the production capabilities of the Branded Product Range
  • Be strategic, Be Category Led- But also have the ability to Act with Pace and “Win Business!”
  • the role will need a huge amount of Drive and Passion for delivering real quality to the end consumer combined with a creative flair for delivering market leading Customer Solutions
Job Responsibility
Job Responsibility
  • Create, build and implement a new branded platform for growth in a new market
  • Identify and prioritise new customer target strategies – Retail, Foodservice, Convenience, Independent, B2B and D2C
  • Deliver a profitable commercial plan for Sigma-Alimentos in the UK, working via close cooperation and collaboration with customers, to achieve targeted KPIs
  • Understand and interpret customer strategies and performance in the UK food market
  • Identify and co-develop the best range, manufacturing solutions and go to market strategy
  • Work with New Market snacking director and R&D team to support pilots and new business initiatives
  • Pioneer New and manage existing accounts to achieve specific targets and internal KPI’s
  • Lead projects with new customers, developing aligned strategies & relationships to drive sales and listings
  • Ensure Sigma are perceived as the expert within our market place and category
  • Plan, execute, monitor & review category and channel initiatives, prioritising Distribution, Display, NPD, Promotions, Pricing and Head Office resource
What we offer
What we offer
  • Attractve Salary & Benefits
  • Fulltime
Read More
Arrow Right

Channel Customer Marketing Lead

A brilliant opportunity to join a growing UK drinks business in a pivotal custom...
Location
Location
United Kingdom , London
Salary
Salary:
60000.00 - 65000.00 GBP / Year
advocate-group.co.uk Logo
Advocate Group
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Broad FMCG Customer / Trade Marketing experience (drinks exposure advantageous)
  • Strong understanding of retail activation across grocery, convenience, wholesale and eCommerce
  • Comfortable managing sizeable budgets with a sharp commercial lens
  • Confident leading, coaching and developing a team
  • Data-led but creatively minded — able to translate insight into impactful execution
  • Credible stakeholder manager, comfortable influencing cross-functionally
  • Organised, structured and delivery-focused
Job Responsibility
Job Responsibility
  • Lead and develop a small Customer Marketing team, setting clear standards and direction
  • Shape and execute omnichannel activation plans across Off Trade and online retail
  • Own and deploy multi-million-pound activation budgets, ensuring investment aligns to commercial priorities
  • Embed strong measurement & evaluation processes to drive ROI and continuous improvement
  • Build customer-focused activation strategies grounded in shopper insight
  • Partner closely with Sales, Brand, Finance and Supply Chain to ensure seamless delivery
  • Oversee agency relationships, ensuring high-quality output and cost control
  • Track performance through scorecards and planning forums to ensure delivery vs plan
  • Fulltime
Read More
Arrow Right

National Account & Own Label Development Manager

Lead discounter growth and own-label innovation with Quintessential Brands. As N...
Location
Location
United Kingdom , London
Salary
Salary:
Not provided
quintessentialbrands.com Logo
Quintessential Brands Group
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven experience managing UK Discounters (Aldi and/or Lidl essential)
  • Experience across Convenience or impulse-led channels (advantageous)
  • Demonstrated P&L ownership and margin optimisation success
  • Strong experience leading Own Label NPD and tender processes
  • Commercially sharp negotiation capability in structured retail environments
  • Proven new business development success
  • Strong financial modelling and analytical skills
  • Understanding of route-to-market and wholesale models
  • Advanced Excel and PowerPoint capability (Salesforce advantageous)
  • WSET qualification is advantageous
Job Responsibility
Job Responsibility
  • Strategic Commercial Leadership – Discounters & Co-op: Own the end-to-end commercial strategy across Aldi, Lidl and Co-op
  • Hold full P&L responsibility, including revenue, gross margin and trade investment
  • Develop and deliver Joint Business Plans aligned to retailer strategy
  • Lead annual negotiations on pricing, promotional frameworks and commercial agreements
  • Manage inflation recovery and margin optimisation strategies
  • Identify growth through space expansion, premium SKU introduction and mix optimisation
  • Drive disciplined forecasting and availability management
  • Convenience & Forecourt Growth: Develop and execute a structured new business strategy across Convenience and Forecourt
  • Identify, prospect and convert regional and national operators
  • Secure scalable distribution through symbol groups and buying consortia
What we offer
What we offer
  • Competitive salary and performance-related bonus
  • Company car or car allowance
  • Company pension scheme
  • 25 days holiday plus bank holidays
  • Staff product allowance and discounts
Read More
Arrow Right