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Fever Logo Fever · -

Customer Journey Strategist

Argentina, Buenos Aires Employment contract · Job Posted November 19, 2025
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Job Description

Customer Journey Strategist role at Fever, the world's leading tech platform for culture and live entertainment. Responsible for defining CRM strategy, optimizing customer retention and loyalty, designing hyper-personalized communication programs, and mapping customer journeys to maximize business opportunities.

Job Responsibility

  • Define the CRM strategy and apply it to optimize customer retention, loyalty and return rate
  • Supervise and maximize the customer's lifetime value strategies ensuring maximum profitability
  • Design and lead the development and execution of hyper-personalized direct communication programs at scale through email channel and other input and output channels (onsite, push, in-app, SMS)
  • Map the Customer Journey, analyze the contact points and maximize business opportunities

Requirements

  • At least four years of experience working in Digital Marketing and CRM, mobile and web environments
  • Experience working with Salesforce Marketing Cloud or other ESPs (Mailchimp, Sendgrid, etc)
  • Good copywriting skills and able to communicate in English in a fluent way
  • Analytical and data-driven and know how to leverage consumer behavioral, lifestyle, transactional, and demographic data to deliver relevant marketing insights
  • Experience in creating HTML code templates
  • A/B testing
  • Dynamic templates using AmpScript
  • SQL knowledge to create segmentations

What we offer

  • 40% discount on all Fever events and experiences
  • Work in a location in the heart of Buenos Aires
  • Home office friendly and flexible schedule
  • Responsibility from day one and professional and personal growth
  • Great work environment with a young, international team of talented people to work with
  • Health insurance and life insurance
  • Free food, drink and fruit at the office
  • Gympass Membership
  • English lessons

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