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A UK based financial services organisation is looking to appoint a Customer Insight Analyst to join a growing marketing and insight function. This role will focus on understanding customer behaviour across digital channels and translating data into meaningful insight that informs marketing decisions and improves the customer experience. You’ll work with large datasets to identify trends, patterns and opportunities, helping teams better understand how customers interact with digital journeys and campaigns. You’ll be responsible for analysing performance across online channels, applying statistical techniques and segmentation approaches, and presenting clear, actionable findings to non technical stakeholders. The role combines hands on analysis with storytelling, requiring both strong technical capability and the ability to explain insight in a simple, impactful way. This opportunity would suit someone with a quantitative background and experience working with large scale datasets, who enjoys problem solving and using data to influence commercial decisions.
Job Responsibility:
Understanding customer behaviour across digital channels
Translating data into meaningful insight that informs marketing decisions and improves the customer experience
Working with large datasets to identify trends, patterns and opportunities
Analysing performance across online channels
Applying statistical techniques and segmentation approaches
Presenting clear, actionable findings to non technical stakeholders
Requirements:
Quantitative background
Experience working with large scale datasets
Experience using tools such as SQL and Python or similar analytical languages