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Are you a customer-obsessed leader with a passion for creating extraordinary experiences and building lasting loyalty? Do you thrive on combining strategic marketing expertise with hands-on execution to drive business growth while creating a better everyday life for the many?
Job Responsibility:
Acts as a key member of the Customer Engagement and Loyalty team
Leads the development and implementation of the country CRM strategy
Manages customers’ lifecycle (consumer and business) and create effective communication tactics
Manages the implementation of CRM campaigns for multiple audience groups
Leverages performance indicators in cooperation with insights and analytics functions
Drives an open and sharing climate, acting as a role model of IKEA values
Requirements:
Formal qualifications in Marketing, Business Intelligence or equivalent
Proven track record of developing and implementing successful customer retention and engagement initiatives
Deep knowledge of CRM strategies, tools and implementation
Minimum 2 years of experience in leading and influencing co-workers and teams
Experience from retail, preferably home furnishing sector
Experience in planning, driving output and measuring performance (business and people)