CrawlJobs Logo

CRM Strategy Manager

onemagnify.com Logo

OneMagnify

Location Icon

Location:
United States , Detroit

Category Icon
Category:
-

Job Type Icon

Contract Type:
Not provided

Salary Icon

Salary:

Not provided

Job Description:

We’re looking for a Manager, CRM Strategy to lead client engagement programs that connect marketing goals to customer outcomes. This role is focused on owning CRM strategy end-to-end — from lifecycle design and personalization roadmaps to orchestration, measurement, and optimization. You’ll work directly with senior clients as a trusted advisor, setting direction and ensuring our CRM teams deliver against business growth priorities.

Job Responsibility:

  • Lead CRM strategy as the senior client contact across major accounts, ensuring CRM is delivering measurable outcomes
  • Craft and evolve lifecycle programs — including scoring models, segmentation frameworks, personalization, and nurture strategies
  • Serve as quarterback for CS: align on business goals, call the CRM plays, and bring in the delivery team as needed
  • Guide and mentor CRM strategists and specialists, ensuring execution ladders up to client objectives
  • Own the insight's loop: establish measurement frameworks, analyze performance, translate data into actionable recommendations, and shape “what’s next.”
  • Drive integration across CRM platforms and sales systems (SFMC, Adobe, Braze, Dynamics, NetSuite, etc.), ensuring strategies are executable and scalable

Requirements:

  • Bachelor’s degree
  • master’s is a plus or equivalent experience
  • 5+ years in CRM and marketing automation strategy in an agency, consultancy, or enterprise environment
  • Deep understanding of lifecycle marketing, scoring, segmentation, personalization, and multi-channel orchestration within CRM platforms
  • Strong working knowledge of Salesforce, Adobe, Braze, Microsoft Dynamics, NetSuite, or equivalent tools
  • Ability to translate data and tech into strategies that resonate with senior business partners
  • Credibility to present in executive settings and confidence to steer strategic conversations
  • Leadership skills to guide teams and drive best-in-class execution
What we offer:
  • medical
  • dental
  • 401(k)
  • paid holidays
  • vacations

Additional Information:

Job Posted:
March 08, 2026

Employment Type:
Fulltime
Job Link Share:

Looking for more opportunities? Search for other job offers that match your skills and interests.

Briefcase Icon

Similar Jobs for CRM Strategy Manager

CRM Manager

My client is looking for a CRM Manager to join their team in west London 4 days ...
Location
Location
United Kingdom , Brentford, London
Salary
Salary:
50000.00 GBP / Year
blu-digital.co.uk Logo
Blu Digital
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Around 3 years’ experience within CRM
  • Experience working with large campaigns
  • Line management experience is preferable
  • Happy to be hands-on when needed
Job Responsibility
Job Responsibility
  • Creating the CRM strategy for B2C and potentially B2B audiences
  • Owning the CRM campaign planning, scheduling, reporting
  • Design, develop, test, and deploy triggered and automated marketing and service communications
  • Define, manage, and report on CRM objectives to measure the business impact of CRM on customer acquisition, conversion, retention, experience, and lifetime value
  • Work with stakeholders to understand their business needs and use customer insight to establish new opportunities for user journeys, segmentation and personalisation
  • Managing a CRM Exec
  • Fulltime
Read More
Arrow Right

CRM Manager

My client is an industry leading innovative fun-loving household name in Beauty!...
Location
Location
United Kingdom , Essex
Salary
Salary:
45000.00 GBP / Year
blu-digital.co.uk Logo
Blu Digital
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Experience in CRM with a solid understanding
  • Creative flair
  • Confidence with using systems
  • Capability to take on a direct report
  • Excellent communicator with a positive 'can-do' attitude
Job Responsibility
Job Responsibility
  • Report directly to the Head of CRM
  • Work with the Senior CRM Manager to propose ongoing strategy for the year
  • Manage a CRM Assistant and CRM Coordinator
  • Have ownership of e-tailers CRM activity working closely with the Ecommerce Manager strategically and budgetary planning
  • Work with the wider PR team to ensure the brand message and loyalty team to implement relevant segmentation strategies
What we offer
What we offer
  • Amazing benefits
  • Bonus
  • Clear route to progression
  • Fulltime
Read More
Arrow Right

Senior CRM Manager

Our client is an exciting lifestyle brand in the beauty sector. They are looking...
Location
Location
United Kingdom , London
Salary
Salary:
70000.00 GBP / Year
blu-digital.co.uk Logo
Blu Digital
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Experience in managing individuals
  • Data-driven mindset
  • Passion and proven experience in developing and delivering CRM strategy
Job Responsibility
Job Responsibility
  • Report to the Global Marketing Director
  • Lead a CRM Executive to develop the overall CRM strategy
  • Responsible for reporting, budget management, loyalty, and creating a seamless customer journey
  • Fulltime
Read More
Arrow Right

CRM Manager - Beauty

My client is an industry-leading innovative fun-loving household name in Beauty!...
Location
Location
United Kingdom , Essex
Salary
Salary:
45000.00 GBP / Year
blu-digital.co.uk Logo
Blu Digital
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Experience in CRM with a solid understanding
  • Creative flair
  • Confidence in using systems
  • Capability to take on a direct report
  • Excellent communicator with a positive ‘can-do’ attitude
Job Responsibility
Job Responsibility
  • Report directly to the Head of CRM
  • Work with the Senior CRM Manager to propose an ongoing strategy for the year
  • Manage a CRM Assistant and CRM Coordinator
  • Have ownership of e-tailers' CRM activity working closely with the Ecommerce Manager strategically and budgetary planning
  • Work with the wider PR team to ensure the brand message and loyalty team implements relevant segmentation strategies
What we offer
What we offer
  • Amazing benefits
  • Bonus
  • Clear route to progression
  • Fulltime
Read More
Arrow Right

CRM Manager - Luxury Fashion

Our client, a leading luxury fashion brand is looking for a proactive and strate...
Location
Location
United Kingdom , London
Salary
Salary:
Not provided
blu-digital.co.uk Logo
Blu Digital
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Experience owning CRM Strategy at a large level
  • Experience creating strategy for customer journey, segmentation, automation, email/sms/push notifications and personalisation
  • Proven record of delivering successful CRM strategies
  • Understanding of an omni-channel approach, ideally within fashion or luxury brand
  • Ability to work under pressure and at a pace
  • Ability to influence stakeholders at all levels
Job Responsibility
Job Responsibility
  • Completely own the CRM Strategy
  • Drive all CRM strategies for acquisition, retention, conversion and brand awareness
Read More
Arrow Right

CRM Manager - Fashion

My industry leading fashion client is looking for a brand-new CRM Manager. Offer...
Location
Location
United Kingdom , Loughton
Salary
Salary:
70000.00 GBP / Year
blu-digital.co.uk Logo
Blu Digital
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • experience in executing CRM strategy preferably in womenswear
  • eager and driven by success
  • desire to manage/grow a team
Job Responsibility
Job Responsibility
  • take retention strategy to the next level reporting directly to the Head of Ecommerce
  • work with leaders across the business to both build and execute a head-turning communication strategy
  • take ownership of the customer retention tools and tactics to increase revenue from existing customers
  • manage all retention activity including email, sms, app pushes and loyalty programme
  • onboard a new solution to amalgamate data and comms
  • build a plan from the bottom up with total ownership
  • create and grow VIP community
  • build a specific plan to reward and retain VIP individuals
What we offer
What we offer
  • bonus
  • hybrid working
  • clear route to progression
  • Fulltime
Read More
Arrow Right

CRM Manager - Fashion

My industry-leading fashion client is looking for a brand-new CRM Manager. Offer...
Location
Location
United Kingdom , London
Salary
Salary:
50000.00 GBP / Year
blu-digital.co.uk Logo
Blu Digital
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Experience in executing CRM strategy preferably in womenswear
  • Eager and driven by success with a desire to manage/grow a team
Job Responsibility
Job Responsibility
  • Take retention strategy to the next level reporting directly to the Head of Ecommerce
  • Work with leaders across the business to both build and execute a head-turning communication strategy
  • Take ownership of the customer retention tools and tactics to increase revenue from existing customers
  • Manage all retention activity including email, sms, app pushes, and loyalty programme
  • Build a plan from the bottom up with total ownership using a new personalisation tool
What we offer
What we offer
  • Clear route to progression
  • Fulltime
Read More
Arrow Right

CRM Campaign Manager

Are you looking to make the next steps within your CRM Journey? My client is loo...
Location
Location
United Kingdom , Staffordshire
Salary
Salary:
45000.00 GBP / Year
blu-digital.co.uk Logo
Blu Digital
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • CRM campaign expert
  • Confident facilitator and stakeholder manager
  • Prior experience in delivering high volume of CRM campaigns
  • Experience working in multi-brand businesses
  • Experience with managing external/3rd party suppliers
  • Strong campaign operations and scheduling experience
Job Responsibility
Job Responsibility
  • Drive the delivery of best-in-class customer engagement programs to retain existing customers, increase brand loyalty and grow customer lifetime value
  • Manage day-to-day brand email program
  • Own the CRM communication plan, working alongside brand marketing teams to ensure they have the best campaigns in place to drive incremental transactions, email/app engagement and retention
  • Manage all day-to-day CRM operations and ensure all communications have engaging, dynamic content and effective responsive designs, informed by customer insight across multiple brands and formats
  • Build and plan effective test & learn strategies to gain more campaign response insight, and continuously improve communications and ensure these are fully compliant with GDPR/PECR
  • Manage two CRM specialists
  • Fulltime
Read More
Arrow Right