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As a CRM Officer, you will play a key role in supporting the delivery of a first-class customer experience across UAL. Working within Digital & Technology, you will help ensure CRM systems, processes and practices are effectively utilised to support enquiry handling, communications and event management. You will act as a key point of contact for CRM users across the University, providing guidance, training and operational support to ensure systems are used effectively and consistently. You will contribute to system enhancements, monitor data quality, and help ensure compliance with GDPR requirements. You will also play a role in promoting best practice, supporting user communities and ensuring CRM systems deliver maximum value for both staff and prospective students
Job Responsibility
supporting the delivery of a first-class customer experience across UAL
ensuring CRM systems, processes and practices are effectively utilised to support enquiry handling, communications and event management
act as a key point of contact for CRM users across the University, providing guidance, training and operational support
contribute to system enhancements, monitor data quality, and help ensure compliance with GDPR requirements
promote best practice, support user communities and ensure CRM systems deliver maximum value for both staff and prospective students
Requirements
Experience working in a CRM-focused role, including system administration, processes or operational support
Understanding of CRM practices and how they drive customer engagement and business outcomes
Experience supporting users or stakeholders, including training and guidance
Awareness of GDPR and its application within CRM activities
Strong communication and stakeholder management skills
Ability to monitor, report on and improve data quality and system use