Crm Martech Manager Job at Robert Half (Atlanta)

Crm Martech Manager

We’re seeking a CRM MarTech Manager to support three B2B manufacturing brands as...

Location

United States , Atlanta

Salary:

Not provided

Robert Half

Expiration Date

Until further notice

Requirements

Hands-on experience with Marketing Automation Platforms
Strong background in marketing automation, CRM management, and customer journey mapping
A true martech "data geek"—comfortable analyzing funnels, conversions, and engagement metrics
Some coding or technical experience (ability to understand, troubleshoot, or support integrations and automations)
Experience supporting multiple brands or business units
B2B marketing experience, ideally in manufacturing or industrial environments

Job Responsibility

Build and manage CRM automations, workflows, and customer journeys
Design and execute B2B campaigns that pull leads through the funnel from first touch to conversion
Translate customer data into actionable insights that sales and marketing teams can use
Partner with stakeholders to define lead stages, scoring, and handoff to sales
Develop dashboards and reporting to show pipeline growth, lead performance, and campaign ROI
Maintain data integrity and optimize CRM processes across brands
Support additional CRM functionality as needed (integrations, segmentation, data hygiene)

What we offer

Medical, vision, dental, and life and disability insurance
401(k) plan
Free online training

CRM Martech Manager

We are looking for a CRM Martech Manager to lead marketing technology initiative...

Location

United States , West Henrietta

Salary:

Not provided

Robert Half

Expiration Date

Until further notice

Requirements

Proven hands-on experience working with Microsoft Dynamics 365 in a marketing automation or CRM-focused role
Strong understanding of marketing automation strategy, customer lifecycle planning, and lead nurturing in a B2B environment
Ability to interpret campaign and funnel metrics and convert findings into actionable insights for business teams
Technical aptitude to troubleshoot automations, support integrations, and work with platform configurations
Experience managing marketing technology needs across multiple brands, divisions, or business units
Background in B2B marketing, preferably within manufacturing, industrial, or similarly complex sales environments
Familiarity with reporting and visualization tools such as Power BI is highly valued
Knowledge of digital marketing and email campaign execution within a CRM-driven framework

Job Responsibility

Direct the day-to-day strategy, administration, and improvement of Microsoft Dynamics 365 across multiple business units
Create and refine automated campaigns, workflows, and customer journey programs that support lead nurturing and conversion goals
Plan and launch B2B demand generation initiatives that guide prospects from initial engagement through sales readiness
Analyze campaign, funnel, and engagement data to uncover trends and provide recommendations that support revenue growth
Work closely with marketing and sales stakeholders to establish lead stages, scoring models, and effective handoff processes
Monitor data quality within the CRM environment and implement practices that improve segmentation, accuracy, and overall system performance
Support platform enhancements such as integrations, reporting improvements, and process optimization tied to marketing operations
Develop dashboards and performance reporting that give stakeholders clear visibility into campaign effectiveness and pipeline impact

What we offer

medical
vision
dental
life and disability insurance
401(k) plan

Fulltime

Crm Martech Manager

We are looking for a CRM Martech Manager to lead marketing technology initiative...

Location

United States , New York

Salary:

Not provided

Robert Half

Expiration Date

Until further notice

Requirements

Proven hands-on experience working with Microsoft Dynamics 365 in a marketing automation or CRM-focused role
Strong understanding of marketing automation strategy, customer lifecycle planning, and lead nurturing in a B2B environment
Ability to interpret campaign and funnel metrics and convert findings into actionable insights for business teams
Technical aptitude to troubleshoot automations, support integrations, and work with platform configurations
Experience managing marketing technology needs across multiple brands, divisions, or business units
Background in B2B marketing, preferably within manufacturing, industrial, or similarly complex sales environments

Job Responsibility

Direct the day-to-day strategy, administration, and improvement of Microsoft Dynamics 365 across multiple business units
Create and refine automated campaigns, workflows, and customer journey programs that support lead nurturing and conversion goals
Plan and launch B2B demand generation initiatives that guide prospects from initial engagement through sales readiness
Analyze campaign, funnel, and engagement data to uncover trends and provide recommendations that support revenue growth
Work closely with marketing and sales stakeholders to establish lead stages, scoring models, and effective handoff processes
Monitor data quality within the CRM environment and implement practices that improve segmentation, accuracy, and overall system performance
Support platform enhancements such as integrations, reporting improvements, and process optimization tied to marketing operations
Develop dashboards and performance reporting that give stakeholders clear visibility into campaign effectiveness and pipeline impact

What we offer

medical
vision
dental
life and disability insurance
401(k) plan

Fulltime

Senior Manager, CRM & Personalization Analytics

7-Eleven is on a mission to redefine convenience through data-driven personaliza...

Location

United States , Irving

Salary:

Not provided

7-Eleven, Inc

Expiration Date

Until further notice

Requirements

Bachelor’s or Master’s degree in Analytics, Statistics, Marketing, Economics, or a related field
8+ years of experience in analytics focused on marketing, loyalty, CRM, or personalization in retail, QSR or CPG environments
Proven experience leading analytics projects and managing direct reports
Strong proficiency in SQL, data visualization tools (e.g., Tableau, Power BI), and statistical analysis
Experience with customer segmentation, predictive modeling, and campaign measurement
Excellent communication and storytelling skills with the ability to influence non-technical stakeholders

Job Responsibility

Lead CRM & Personalization Analytics: Own the end-to-end analytics strategy for CRM campaigns, loyalty programs, and personalized experiences across channels (email, app, SMS, in-store)
Team Leadership: Manage and mentor 1–2 analysts, fostering a culture of curiosity, collaboration, and continuous learning
Campaign Measurement & Optimization: Develop robust frameworks to measure campaign performance, customer segmentation effectiveness, and personalization impact
Customer Insights: Deliver actionable insights on customer behavior, lifecycle, churn, and engagement to inform marketing strategies and define audience targets
Test & Learn: Design and analyze A/B and multivariate tests to optimize messaging, timing, and targeting
Data Storytelling: Translate complex data into clear, compelling narratives for senior leadership and cross-functional stakeholders
Tool & Tech Collaboration: Partner with Data Engineering, Martech, and IT to ensure data quality, accessibility, and integration across platforms
Strategic Partnership: Collaborate with CRM, Loyalty, Digital Product, and Merchandising teams to align analytics with business goals

Fulltime

Digital Marketing & CRM Manager

As our Digital Marketing & CRM Manager, you will be assisting the Global Head of...

Location

United Kingdom , London

Salary:

25445.64 GBP / Year

Aqua Kyoto

Expiration Date

Until further notice

Requirements

CRM or lifecycle marketing, ideally within hospitality, retail, or multi-location businesses
Hands-on experience with CRM platforms (Klaviyo, Mailchimp, Braze, or similar)
Strong understanding of customer segmentation, RFM analysis, and predictive modelling
Working knowledge of paid advertising platforms (Meta, Google Ads)
Experience with data management, analytics tools (GA4, Tableau, Looker), and MarTech stack integration
Project management experience, including coordinating technical implementations
All applicants must be eligible to live and work in the UK

Job Responsibility

Develop and execute CRM and segmentation strategies to drive repeat visits, loyalty and increased customer lifetime value through app, membership and automated multi-channel journeys
Analyse customer behaviour to identify opportunities for improved engagement, retention, and revenue growth across the customer lifecycle
Establish and manage data frameworks across UK venues, ensuring GDPR compliance, data quality, platform integration and clear KPIs for retention and performance reporting
Lead key digital projects including multisite website migration, repeat guest initiatives, and gifting programmes, coordinating agencies and stakeholders to deliver on time and budget
Collaborate with performance marketing and senior leadership to align CRM with paid media, shape digital strategy, explore new loyalty and partnership opportunities, and stay ahead of industry trends
Assisting the Global Head of Digital Marketing in implementing the digital strategy across our restaurant brands globally, to support all aspects of the digital marketing efforts
Lead customer lifecycle strategy, CRM operations, and digital transformation projects across UK venues
Bridge the gap between performance marketing and customer retention through data-driven segmentation, automation, and project delivery

What we offer

Dine with us: Enjoy discounts at all Aqua venues
Celebrate YOU: Take your birthday off and earn additional long service leave
Grow with us: Ongoing training and development to support both your professional and personal development
Financial well-being: Manage your pay with ease through Wagestream & enhance your financial knowledge
Breaks: Food provided during your breaks - Restaurant perk
Work out: Discounted gym membership
Lunch & Learn: Head Office perk
Share the Talent: Bring a friend on board and earn £500
Part of the venue’s Tronc system, which may give you up between £24,554.36 and £29,554.36 extra per year

Fulltime

Lead Product Manager, Martech & Loyalty

Sweetgreen is on a mission to build healthier communities by connecting people t...

Location

United States , Los Angeles

Salary:

150000.00 - 170000.00 USD / Year

Sweetgreen

Expiration Date

Until further notice

Requirements

5+ years of product management experience
At least 2 years focused on loyalty, martech, CRM, or growth product areas
Direct experience with loyalty platforms (SessionM) and marketing automation tools (Braze) and Agentic marketing tools
Track record of shipping customer-facing products that drove measurable business impact
Experience managing complex platform migrations or vendor transitions
Strong analytical skills with experience defining KPIs and partnering with data teams
Familiarity with restaurant, retail, or consumer tech industries preferred
Experience working with engineering teams on API integrations and technical requirements

Job Responsibility

Own the end-to-end product strategy for SG Rewards, including points earning and redemption, member tiers, challenges, and program evolution
Lead martech platform strategy, including vendor evaluation, migration planning, and integration with our broader tech ecosystem
Partner with Marketing to optimize our martech stack and enable sophisticated segmentation, personalization, and lifecycle campaigns
Define and execute the roadmap for loyalty touchpoints across app, web, kiosk, and in-store experiences
Drive measurable improvements in loyalty program KPIs: member acquisition, engagement rates, redemption behavior, and program ROI
Collaborate with Data and Analytics to build robust measurement frameworks and surface insights that inform program strategy
Work cross-functionally with Engineering, Design, Marketing, and Operations to ship high-impact features on time
Stay ahead of industry trends in loyalty, personalization, and martech—bringing innovative ideas to how we engage and reward our customers

What we offer

Highly competitive pay + bonus plan
Three different medical plans to suit your and your family's needs
Dental and Vision insurance
Flexible PTO plan
401k program
Employee HSA and FSA
Complimentary greens
An opportunity to make a real impact on the people around you, both by growing them and by connecting them to real food
To live the sweetlife and celebrate your passion + purpose
A collaborative team of people who live our core values and have your back

Fulltime

Business Analyst (CRM and Martech Systems)

We are seeking a seasoned Functional Architect / Business Analyst to lead the mi...

Location

United States , Philadelphia

Salary:

110000.00 - 125000.00 USD / Year

Cella

Expiration Date

Until further notice

Requirements

Professional Services Expertise: Non-negotiable background in Legal or Professional Services required
CRM Specifics: 5+ years of CRM experience with a strong preference for InterAction and/or DealCloud. Experience with Salesforce or Dynamics is acceptable only if paired with deep Professional Services expertise
Analytical Mindset: An inquisitive "problem-solver" who doesn't just move data, but asks how processes can be improved to support the firm's digital transformation
Communication Style: An "over-communicator" capable of summarizing complex technical hurdles into concise business wins for executive stakeholders
Education & Experience: Bachelor's degree and 7+ years of BA experience (familiarity with BABOK preferred)

Job Responsibility

Functional Lead & SME: Serve as the primary subject matter expert during migration workshops with external UK-based vendors, ensuring business requirements are accurately captured and configured
Strategic Process Re-engineering: Map and optimize high-volume business processes-such as 150+ annual events and 500+ mailers-to thrive within the new cloud ecosystem
Integration Management: Facilitate the seamless integration of the CRM with adjacent platforms, including ERM, Marketing Automation, and Experience Management, as well as internal Finance/Billing systems
Liaison & Collaboration: Bridge the gap between Marketing's strategic goals and the Firm's Information Governance (Privacy/Security) and IT data strategies
System Evolution: Post-migration, graduate to the System Administrator role, owning platform enhancements and developing meaningful, partner-facing dashboards that drive actionable intelligence

What we offer

medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan

Fulltime

New

Digital Growth & Analytics Sr. Director

Overview Reporting to the Global CMO, this role will lead SodaStream's end-to-e...

Location

Salary:

Not provided

Pepsico

Expiration Date

Until further notice

Requirements

MBA or equivalent Master's degree in Business, Analytics, Engineering, Digital or related field - preferred
Strong quantitative and commercial foundation with deep understanding of digital growth economics, media effectiveness and consumer analytics
15–20 years of leadership experience in digital-first, data-led, eCommerce or consumer technology environments
Proven track record leading transformation across data, media, CRM, loyalty and commercial growth functions
Experience scaling digital growth capabilities across global or regional organizations with strong market enablement component
Experience in subscription, recurring-revenue, DTC or eCommerce-first business models strongly preferred
Strong executive presence with demonstrated ability to influence senior business and functional leaders
Ideal profile: Digital-native leader from ~$0.5–1B B2C eCommerce-first environment with strong data analytics and digital marketing capabilities and global transformation experience

Job Responsibility

Define and lead SodaStream's global Digital Growth strategy and operating roadmap across Data, Media and Loyalty capabilities
Integrate Data Analytics & Measurement, Digital Marketing and Loyalty/Subscription into a connected growth engine spanning Marketing, DTC and Markets
Drive CLTV-led omnichannel growth through tighter integration of audience strategy, media, CRM, loyalty and commercial execution
Build a future-ready consumer growth infrastructure including data automation, AI-enabled optimization, advanced measurement and martech capabilities
Establish measurement and decision frameworks linking consumer, media and commercial investments to business outcomes (CLTV, CAC, ROAS, retention, penetration)
Translate consumer and performance insights into Category, Media and MarCom decisions and support market-level prioritization and execution
Lead governance of major digital investments and business cases, including technology and capability CAPEX decisions where relevant
Drive global operating rhythms and performance management across markets while balancing standardization with local flexibility
Build advanced organizational capability in AI, automation, digital growth, experimentation and performance optimization
Act as senior advisor and partner to HQ and market leadership teams on digital growth priorities and transformation roadmap

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Crm Martech Manager

Job Description

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