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CRM & Marketing Automation Specialist

Hunter Campbell Limited

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Location:
New Zealand , Wellington

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Category:
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Contract Type:
Not provided

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Salary:

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Job Description:

This newly created role, CRM & Marketing Automation Specialist, is a pivotal position focused on removing friction between marketing and sales. You will be the go-to expert for HubSpot and marketing operations, owning and optimising the CRM ecosystem to drive performance, efficiency, and revenue impact. You will take full ownership of HubSpot, maintain clean and structured customer data, implement automation and workflows, and enable the sales team to engage leads effectively. You will also manage website integrations, troubleshoot technical issues, and ensure a smooth flow of data between platforms. This is a hands-on, high-impact role where your work directly influences revenue growth, operational excellence, and team performance.

Job Responsibility:

  • Administer and optimise HubSpot CRM, including workflows, sequences, automation, and reporting
  • Drive data hygiene, segmentation strategy, and governance across the CRM
  • Build and maintain automated nurture flows, lead scoring models, and routing processes
  • Troubleshoot HubSpot, website, and integration issues
  • Collaborate closely with Sales, Marketing, and IT to implement best-practice processes
  • Identify and implement workflow, automation, and reporting improvements
  • Lead projects end-to-end, proposing and executing solutions that improve efficiency, adoption, and performance

Requirements:

  • Demonstrated experience in marketing operations, CRM, or marketing automation
  • Advanced HubSpot administration and workflow build capability
  • Strong expertise in data hygiene, segmentation, and governance
  • Proven experience designing nurture flows, lead scoring frameworks, and lead routing processes
  • Experience managing website and form integrations
  • Familiarity with reporting, dashboards, and attribution modelling
  • A collaborative approach, partnering effectively with Sales and Revenue teams
  • Energetic, proactive, and aligned with a family-oriented, values-driven culture
What we offer:

Flexible start and finish times within office-first expectations

Additional Information:

Job Posted:
March 18, 2026

Employment Type:
Fulltime
Work Type:
On-site work
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