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Our client, a fast-growing interiors / lifestyle business is currently looking to recruit a CRM Manager. You will create a CRM strategy that ultimately leads to increased engagement and overall increased value to both the customer and our client. You’ll be passionate about CRM technology, with the ability to communicate effectively. You will plan and map out a growth-led strategy to drive conversions, repeat orders and LTV to achieve our commercial objectives. You will Leverage direct consumer relationships across the entire customer journey, including establishing the most relevant journeys and the optimal interaction strategies at each interaction point.
Job Responsibility:
Create a CRM strategy to increase engagement and customer value
Plan and map out a growth-led strategy to drive conversions, repeat orders and LTV
Leverage direct consumer relationships across the entire customer journey
Establish the most relevant journeys and optimal interaction strategies
Put the customer at the centre of decision making and campaign execution
Requirements:
Background in CRM, Loyalty and Content
Solid hands-on implementation experience
Experience of building and driving test and learn programs to develop & optimise CRM best practices
Experience of building, managing and executing email calendar
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