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My client is looking for a brand-new CRM Manager to join their well-established fast-growing team. They are a well-established clean ethical beauty brand that emphasise the importance of clean sustainability within this fast-growing sector.
Job Responsibility:
Own, create and deliver the overall CRM strategy, identifying key commercial levers and priorities across CRM channels
Manage loyalty programmes, focusing on testing new initiatives across different customer cohorts and types
Manage and deliver an email planner, working closely with the creative, brand, and marketing teams on delivery automation, lifecycle, and broadcast emails
Own and deliver performance reporting, liaising effectively with Brand, Marketing, Creative teams and third-party agencies ensuring CRM strategy is aligned with the overall strategy and brand vision
Requirements:
Well-rounded retention disruptor that can optimise, drive and deliver results across the customer base
Data-led retention marketer that can execute, lead, and deliver CRM strategy
Confident dealing with data and providing recommendations off the back of insights
Good analytical skills with good attention to detail
Good understanding of data protection and privacy legislation
Ability to work in a fast-paced environment with the ability to organise workload effectively