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My client is looking for a brand-new CRM Manager to join their well-established Digital Marketing team. They are a household name within Women's fashion, based in the heart of London.
Job Responsibility:
Manage the end-to-end creation and delivery of customer emails
Build on the current email strategy to develop increasingly personalised and automated marketing programmes
Work with the in-house studio team to develop creative assets and email content, ensuring deadlines are hit
Adopt best practice techniques to brief, proof, build and commission campaigns within the email platform
Analyse and segment different audiences within their email database to better target communications and engagement levels
Run A/B testing and optimisation for campaigns
Requirements:
Minimum of 3 years marketing experience
Strong analytical and commercial understanding
Excellent relationship building skills
Ability to work with cross-functional teams
Enthusiastic and energetic work ethic
Excellent attention to detail
Ambitious self-starter who can identify solutions to support growth
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