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CRM & Email Marketing Manager

United States, Los Angeles Employment contract 70000.00 - 95000.00 USD / Year · Job Posted June 15, 2026
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Job Description

We are Two Circles. We are a Sports & Entertainment Marketing business. We grow audiences and revenues. We do that by knowing fans best. We work with clients to help them understand & influence what their fans are doing – the way fans spend their money, the events that fans attend, the channels fans respond to, the content fans watch and more. And we use the understanding this gives us to help our clients grow. Grow their audiences and grow their revenues - both direct to consumer and business to business revenues. Our platforms and services are trusted by over 900 clients globally, including the English Premier League, Red Bull, UEFA, VISA, the NFL, Nike and Amazon. We are almost 1000 people, based out of 14 offices, and we deliver work for sports and entertainment businesses of all shapes and sizes all over the world. Scope of Role: We are seeking a strategic and results-driven CRM & Email Marketing Manager to design and oversee a CRM strategy and manage email campaign delivery for a key Two Circles client based in Los Angeles.

Job Responsibility

  • Audience segmentation: Develop and implement CRM and audience segmentation strategies
  • Propensity Targeting: Identify higher propensity audiences from a fan database
  • End to end Email: Plan, create, and support the execution of email marketing campaigns
  • Collaborative Working: Collaborate with internal creative and digital marketing teams
  • Campaign Personalization: Segment customer profiles and create targeted email campaigns
  • Email Best Practice: Monitor and maintain email deliverability and reputation
  • Project Management: Project management of end to end email campaign
  • Insights & Analysis: Leverage data insights and analytics
  • Storytelling: Use those insights to create a narrative
  • Activations: Support the successful delivery of event activations
  • Ad Hoc Support: General willingness to learn and support the Ticket Marketing team

Requirements

  • 3+ years of experience in CRM and email marketing (preferably with experience in major events, sports properties, or ticketed events)
  • Strong knowledge of email marketing best practices, including segmentation, personalization, and automation
  • Proficiency in CRM and email software platforms, such as Salesforce Marketing Cloud
  • Analytical mindset with the ability to analyze campaign data and derive actionable insights
  • Strong project management skills and ability to work effectively with multiple stakeholders
  • Experience working with creative and digital media teams
  • Highly organized with strong attention to detail and ability to manage multiple projects simultaneously
  • Exceptional communication and interpersonal skills for effective stakeholder engagement
  • Must be available to work occasional evenings and weekends to support activation events
  • Must have a valid US driving license
  • Must be willing to work on client site up to 4 days per week (Downtown LA)

Nice to have

  • Experience with tools such as Asana or Jira would be useful
  • Bilingual in English and Spanish
  • Spanish language would be useful

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