This list contains only the countries for which job offers have been published in the selected language (e.g., in the French version, only job offers written in French are displayed, and in the English version, only those in English).
We are Two Circles. We are a Sports & Entertainment Marketing business. We grow audiences and revenues. We do that by knowing fans best. We work with clients to help them understand & influence what their fans are doing – the way fans spend their money, the events that fans attend, the channels fans respond to, the content fans watch and more. And we use the understanding this gives us to help our clients grow. Grow their audiences and grow their revenues - both direct to consumer and business to business revenues. Our platforms and services are trusted by over 900 clients globally, including the English Premier League, Red Bull, UEFA, VISA, the NFL, Nike and Amazon. We are almost 1000 people, based out of 14 offices, and we deliver work for sports and entertainment businesses of all shapes and sizes all over the world. Scope of Role: We are seeking a strategic and results-driven CRM & Email Marketing Manager to design and oversee a CRM strategy and manage email campaign delivery for a key Two Circles client based in Los Angeles.
Job Responsibility
Audience segmentation: Develop and implement CRM and audience segmentation strategies
Propensity Targeting: Identify higher propensity audiences from a fan database
End to end Email: Plan, create, and support the execution of email marketing campaigns
Collaborative Working: Collaborate with internal creative and digital marketing teams
Campaign Personalization: Segment customer profiles and create targeted email campaigns
Email Best Practice: Monitor and maintain email deliverability and reputation
Project Management: Project management of end to end email campaign
Insights & Analysis: Leverage data insights and analytics
Storytelling: Use those insights to create a narrative
Activations: Support the successful delivery of event activations
Ad Hoc Support: General willingness to learn and support the Ticket Marketing team
Requirements
3+ years of experience in CRM and email marketing (preferably with experience in major events, sports properties, or ticketed events)
Strong knowledge of email marketing best practices, including segmentation, personalization, and automation
Proficiency in CRM and email software platforms, such as Salesforce Marketing Cloud
Analytical mindset with the ability to analyze campaign data and derive actionable insights
Strong project management skills and ability to work effectively with multiple stakeholders
Experience working with creative and digital media teams
Highly organized with strong attention to detail and ability to manage multiple projects simultaneously
Exceptional communication and interpersonal skills for effective stakeholder engagement
Must be available to work occasional evenings and weekends to support activation events
Must have a valid US driving license
Must be willing to work on client site up to 4 days per week (Downtown LA)
Nice to have
Experience with tools such as Asana or Jira would be useful