CRM & Customer Success Lead

Our client is building a new category at the intersection of public opinion, prediction markets, and financial technology. The platform combines regulated prediction markets with a neutral, KYC-verified polling infrastructure that gives every verified individual one equal, anonymous vote. By transforming public sentiment into a measurable and tradable signal, the company is creating a new form of market intelligence and civic infrastructure, enabling real-time tracking, forecasting, and trading of society's most important questions. We are seeking a data-driven CRM & Customer Success Lead to own the entire customer lifecycle, from onboarding and activation through retention, reactivation, and loyalty. This is a highly impactful role that sits at the intersection of lifecycle marketing, customer engagement, and customer experience, with direct responsibility for improving user retention and long-term customer value. The ideal candidate will have proven B2C experience within prediction markets, iGaming (online sports betting and casino), trading platforms, or fintech products targeting the US market. You will be responsible for building and optimising automated customer journeys, executing highly targeted CRM campaigns, and ensuring exceptional customer support standards across all touchpoints.