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Creative Strategy Lead

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Cash App

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Location:
United States , Bay Area

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Category:
-

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Contract Type:
Not provided

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Salary:

239600.00 - 359400.00 USD / Year

Job Description:

We are looking for a dynamic and experienced Creative Strategy Lead to join our Creative team, focused on Cash App. You will develop and implement campaign, creative, and brand strategies for our Cash App Creative team, ensuring compelling creative output across all campaign efforts. This role involves an in-depth understanding of our Cash App audience, and close collaboration with the marketing, creative, and product teams to increase brand growth, awareness, and engagement for the business.

Job Responsibility:

  • Develop and brief campaigns and larger GTM efforts
  • Create detailed creative briefs for marketing campaigns
  • Partner with the creative team to bring creative concepts and campaigns to life
  • Develop in-depth audience and cultural insights
  • Drive high quality creative work
  • Serve as a necessary liaison between Marketing and Creative

Requirements:

  • 12+ years of creative and/or brand strategy experience
  • MUST have both agency side and in-house experience
  • bachelor's degree
  • seniority in the strategic space
  • experience working in a creative agency environment
  • comfortable working as an embedded strategist within a creative team
  • experience working on culture-forward brands
  • deep love and obsession with culture and how it impacts brands and creativity
  • ability to guide, foster, and shape creative work
  • strong storytelling skills
  • strong influence
  • expert at communicating with senior leadership
What we offer:
  • Remote work
  • medical insurance
  • flexible time off
  • retirement savings plans
  • modern family planning

Additional Information:

Job Posted:
January 26, 2026

Employment Type:
Fulltime
Work Type:
Remote work
Job Link Share:

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