Country Site Merchandising Leader

Are you a commercially savvy digital leader with a passion for creating seamless customer experiences that drive conversion and business growth? Do you thrive in dynamic environments where data-driven insights meet creative merchandising to create a better everyday life for the many? The Omni Area is IKEA’s strategic retail function responsible for delivering seamless, integrated shopping experiences across all customer touchpoints whether that is physical stores, e-commerce, pick-up points, and delivery services. This function bridges online and offline operations, ensuring customers can browse, purchase, and collect products through whichever channel suits them best. The Omni Area's core objective is to make IKEA more accessible, convenient, and affordable to customers across Australia and New Zealand, leveraging data-driven insights to optimise channel integration and enhance the end-to-end customer journey. As the Country Site Merchandising Leader, you'll be at the heart of our digital transformation journey, planning and optimising our digital channels including app, web, and social commerce. You will drive conversion, enhance the customer experience, and deliver commercial success.