Country Marketing Manager, IKEA

Country Marketing Manager

IKEA

Location:
India, Bangalore

Category:
-

Contract Type:
Not provided

Salary:

Not provided

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Job Description:

IKEA India is looking for an experienced and passionate professional to lead IKEA India’s marketing efforts and drive business growth. The role involves developing and executing the marketing strategy, leading cross-functional teams, managing marketing budgets, and driving business growth.

Job Responsibility:

Develop and implement Marketing Strategies for growth and brand positioning
Drive commercial objectives, increase desire for the IKEA Brand and attract new customers
Responsible for people and agency planning
Managing External Agencies
Proactively contribute to IKEA business plan, commercial plan and commercial calendar process
Integrate marketing actions in all units
Accountable for implementing and developing creative communication
Implementing integrated engagement/media plans
Fostering a Culture of Innovation
Responsible for the overview of the Living-Acknowledging-Exploring-Browsing parts of the customer journey
Maximize efficiency
Strategic Planning

Requirements:

Proven experience in marketing leadership roles
Strong understanding of marketing principles, strategies, and tactics
Minimum 15 years of experience in leading and managing the Marketing function
Experience from retail, FMCG, home furnishing sectors
Excellent communication and collaboration skills
Ability to analyze complex data
Strong budget management and ROI analysis skills
Experience in managing external agencies and vendors
Strong knowledge of consumers and customers in the market from a macro, competitive, consumer, brand and business performance perspective
Strong knowledge of modern marketing/media techniques
Extensive knowledge of CRM and loyalty, integrated media

What we offer:

Equal Employment Opportunity
Work environment free of discrimination and harassment

Additional Information:

Job Posted:
May 30, 2025

Employment Type:

Fulltime

Work Type:

On-site work

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