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The Graduate, Online, Adult, and Transfer Enrollment Counselor serves as a dedicated resource for nontraditional student populations, providing personalized guidance and support throughout the admissions and enrollment process. This role assists graduate students, online learners, adult learners, and transfer students in navigating application requirements, financial aid options, academic pathways, and institutional resources to ensure a seamless transition to EKU. This position plays a critical role in recruitment, student engagement, and persistence, helping prospective students overcome barriers and make informed decisions about their educational journey at EKU.
Job Responsibility:
Serves as the primary contact for graduate, online, adult, and transfer students, providing guidance on academic programs, admissions requirements, and financial aid options
Assists prospective students in completing the application, transfer credit evaluation, and enrollment process
Conducts one-on-one advising sessions to support students
Works with Marketing & Engagement team to develop targeted messaging and outreach strategies
Provides detailed application support, ensuring students understand program-specific admission requirements and deadlines
Assists transfer students in evaluating prior coursework and navigating credit transfer processes
Collaborates with academic departments to ensure seamless transitions and clear degree pathways
Leverages Technolutions Slate or other CRM platforms to manage student inquiries, track engagement, and personalize outreach efforts
Implements automation workflows, email sequences, and follow-up campaigns
Monitors CRM analytics to assess outreach effectiveness
Maintains accurate records of student interactions, application progress, and enrollment outcomes
Builds relationships with community colleges, corporate partners, military organizations, and professional associations
Represents EKU at transfer fairs, graduate school expos, employer-sponsored education events, and online recruitment webinars
Works with university leadership to identify opportunities for articulation agreements and professional development partnerships
Requirements:
Bachelor's degree in Higher Education, Business, Marketing, Communications, or a related field
Minimum two years of experience in higher education admissions, student recruitment, advising, or enrollment management
Nice to have:
Master's degree in Student Affairs, Higher Education Administration, or Enrollment Management
Experience working with graduate, online, transfer, or adult student populations
Strong understanding of CRM-driven engagement, transfer credit evaluation, and online learning enrollment processes