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We are looking for a skilled Copywriter to join our team in Columbus, Ohio, on a contract basis. In this role, you will create compelling and effective content that aligns with marketing strategies and engages target audiences. Collaborating with cross-functional teams, you will ensure all materials meet quality standards and reflect brand identity.
Job Responsibility:
Develop and edit high-quality content for various platforms, including websites, internal communications, and marketing campaigns
Conduct research to understand target audiences, market trends, and competitors, ensuring content is tailored to achieve strategic goals
Collaborate with stakeholders to plan and execute marketing campaigns that align with brand objectives
Proofread and perform quality control on all written materials to ensure accuracy and consistency
Handle ad hoc content requests and provide creative solutions to meet project needs
Create materials that enhance brand awareness and effectively communicate benefit functions to customers
Work closely with designers and marketers to ensure cohesive messaging across all channels
Utilize digital tools and strategies to optimize content performance and engagement
Monitor and respond to queries related to content to maintain customer satisfaction
Ensure all content complies with marketing strategies and adheres to established guidelines
Requirements:
Proven experience in copywriting, content strategy, or a related field
Strong command of the English language with excellent proofreading and editing skills
Ability to conduct thorough research and competitor analysis to inform content creation
Familiarity with marketing strategies, campaign planning, and brand development
Proficiency in digital tools and platforms used for content creation and optimization
Excellent communication skills and ability to collaborate effectively with stakeholders
Attention to detail and commitment to maintaining high-quality standards
Knowledge of internal communications and benefit functions is a plus
Nice to have:
Knowledge of internal communications and benefit functions
What we offer:
medical, vision, dental, and life and disability insurance
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