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Copywriter

https://www.roberthalf.com Logo

Robert Half

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Location:
United States, Miami

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Category:
-

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Contract Type:
Employment contract, Contract work

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Salary:

Not provided

Job Description:

We are looking for a highly creative Copywriter to join our team on a long-term contract basis. This role is ideal for someone who thrives on developing innovative and compelling content for diverse audiences. Based in Miami, Florida, you will play a key role in crafting engaging copy that elevates brand presence and resonates with target demographics.

Job Responsibility:

  • Develop and execute original and creative copy for a variety of marketing materials, including advertisements, brochures, and blogs
  • Collaborate with design and marketing teams to align copy with visual assets and campaign strategies
  • Conduct thorough research to ensure content is accurate, on-brand, and tailored to the intended audience
  • Utilize tools such as Adobe Creative Cloud and Facebook Insights to enhance content effectiveness and engagement
  • Manage content updates and improvements using Content Management Systems (CMS)
  • Ensure all copy adheres to AP Style guidelines and maintains high editorial standards
  • Analyze campaign performance data to refine messaging and optimize future projects
  • Enhance brand awareness through strategic storytelling and innovative content approaches
  • Stay informed of industry trends to bring fresh and out-of-the-box ideas to the table.

Requirements:

  • Proven experience in copywriting with a strong portfolio showcasing creative and impactful work
  • Proficiency in Adobe Creative Cloud and Content Management Systems (CMS)
  • Familiarity with tools like Facebook Insights and GMail for content analysis and communication
  • Strong understanding of AP Style and best practices in marketing copy
  • Demonstrated ability to create content that drives brand awareness and audience engagement
  • Experience in developing copy for advertisements, brochures, blogs, and other marketing formats
  • Excellent research and communication skills to craft accurate and compelling narratives
  • Ability to think creatively and propose innovative ideas for diverse projects.

Nice to have:

Design skills

What we offer:
  • Medical insurance
  • Vision insurance
  • Dental insurance
  • Life and disability insurance
  • 401(k) plan
  • Free online training
  • Access to top jobs
  • Competitive compensation.

Additional Information:

Job Posted:
April 29, 2025

Employment Type:
Fulltime
Work Type:
Hybrid work
Job Link Share:
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