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Copywriter / Content Strategist

https://www.roberthalf.com Logo

Robert Half

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Location:
United States , Houston

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

We’re seeking a talented Copywriter / Content Strategist to develop high‑quality, engaging written content that supports our brand, marketing campaigns, and communication initiatives. In this role, you’ll blend creativity with strategy—turning complex topics into clear, compelling narratives that resonate with target audiences. You’ll collaborate closely with team leaders and subject matter experts to shape content that drives awareness, interest, and engagement.

Job Responsibility:

  • Write and develop content for blogs, case studies, whitepapers, landing pages, email campaigns, digital ads, and social media
  • Interview internal subject matter experts to gather insights and create meaningful stories
  • Ensure all content aligns with brand messaging, marketing goals, and campaign strategies
  • Edit and proofread for clarity, accuracy, grammar, and consistency
  • Partner with the Marketing Director on content calendars, messaging, and campaign planning
  • Optimize content for SEO and digital performance
  • Maintain a consistent brand voice and tone across all communications
  • Update and refresh existing content to ensure relevance and SEO strength
  • Support internal communications, website updates, and presentation materials
  • Assist with urgent or time‑sensitive marketing needs as required
  • Occasional travel (5–10%) may be needed

Requirements:

  • Bachelor’s degree in Marketing, Communications, English, Journalism, or a related field—or equivalent professional experience
  • 3–5 years of professional experience in copywriting, content marketing, or editorial roles
  • Proven ability to write B2B content such as blogs, case studies, whitepapers, email campaigns, and social posts
  • Exceptional writing, editing, and storytelling abilities
  • Ability to translate complex topics into clear, engaging content
  • Knowledge of content strategy best practices, including SEO, audience segmentation, and brand voice
  • Ability to manage multiple projects in a fast‑paced environment
  • Strong collaboration skills and the ability to work with cross‑functional teams
  • Curiosity and willingness to learn new tools and industry topics
  • Proficiency with Microsoft 365

Nice to have:

  • Experience in professional services, consulting, or technology industries
  • Experience with CMS and marketing automation tools
What we offer:
  • Access to top jobs
  • Competitive compensation and benefits
  • Free online training
  • Medical, vision, dental, and life and disability insurance
  • Eligibility to enroll in company 401(k) plan

Additional Information:

Job Posted:
March 12, 2026

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