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Our client operates within the banking and financial services sector and is widely recognized for its strong focus on digital innovation and customer-centric experiences. Through continuous investment in digital channels and AI-driven solutions, the organization aims to make banking simpler, smarter, and more accessible for millions of customers. In this context, our client is seeking a resourceful Conversational UX Designer to join their team. You will design and optimize conversational experiences for their digital assistant, ensuring interactions are natural, clear, and aligned with both customer needs and business objectives. In this role, you will play a key part in shaping how customers interact with the digital assistant, translating complex banking processes into intuitive conversational flows while collaborating with multidisciplinary teams across UX, data, AI, and product development.
Job Responsibility:
Design, write, and optimize conversational flows, prompts, and dialogue scenarios for the digital assistant Kate
Translate complex banking processes into clear and user-friendly conversational experiences
Collaborate closely with UX designers, analysts, developers, and business stakeholders
Conduct user research and testing, analyze conversation data, and iterate based on insights
Set up and evaluate A/B tests to improve dialogue performance and customer experience
Safeguard and further refine the tone of voice of the digital assistant
Work closely with AI and data teams to improve conversational models and performance
Requirements:
Experience in UX writing, conversational design, or a similar UX or digital content role
Strong language skills in Dutch, with good knowledge of English
Ability to write clear, concise, and empathetic user-facing content
Understanding of AI-driven products, conversational interfaces, and chatbot principles (NLU/NLP)
Experience with UX prototyping or collaboration tools such as Figma or Miro
Ability to think in conversation flows and user journeys rather than static screens
Strong analytical mindset combined with creativity and problem-solving skills
Experience collaborating in cross-functional product or digital teams
What we offer:
Digital recruitment process and onboarding to the company
Work for a well-known organization recognized for its innovation-driven approach within the insurance market
Opportunity to collaborate with a supportive, cross-functional marketing team
Joining an impressive network of +100 digital consultants and the Ariad staff
Personalized follow-up & honest feedback guided by our Digital Talent Managers
Gain a rich community of other digital professionals at quarterly events and meetups
Join our annual Workcation event in sunny Southern Spain
Ongoing opportunities to learn and grow professionally including personal and professional development and guidance
Access to leading A-brands in Europe such as Samsung, ING Bank, Carrefour, L'Oreal, Decathlon and many others