Content Strategist Job at AKQA (Atlanta)

Job Description

At AKQA (part of WPP) we believe in the imaginative application of art and science to create beautiful ideas, products, and services. With an entrepreneurial and collaborative approach, we design adaptive digital services and experiences that capture the imagination, delivering impressive returns for our clients. The Content Strategist strengthens how AKQA communicates its work, ideas and direction. The role focuses on developing campaigns, building editorial systems and producing high-quality content that reflects who we are and what we are working towards. As the momentum of our work continues to grow, this role exists to elevate it by bringing together themes across our work, people and capabilities to create a clear and consistent narrative that supports our brand and business goals.

Job Responsibility

Help shape the campaigns and content that represent AKQA across our owned channels
Work within the Marketing team and partner with Growth, Creative and regional teams to understand priorities and surface strong stories
Translate case studies into persuasive client stories, find the strongest angles within complex material and connect related themes so our narrative builds consistency over time
Support leadership in expressing our direction through clear, relevant and accessible storytelling
Build and manage the editorial foundations that keep our content aligned and coherent, including plans, calendars and workflows
Set clear goals and audiences and ensure measurement reflects business priorities
Maintain editorial standards across tone, structure and voice
Work with contributors from across the organisation to refine content so it is accurate, cohesive and ready for publication
Research, write and produce content across formats including opinion pieces, social campaigns, case stories, website copy, thought leadership and scripts, adapting ideas to suit the strengths of each medium
Edit with clarity and precision, strengthening structure and intent without losing the author's voice
Conduct interviews with subject experts and clients to uncover insights that elevate stories
Ensure all content is informed by cultural context, business relevance and what is happening in the market

Requirements

Strong editorial experience, ideally from journalism, media or corporate storytelling, and the ability to write with clarity, simplify complex ideas and craft engaging narratives
Confidence interviewing subject experts and leaders and turning insight into compelling stories
Understanding of digital publishing and multimedia formats, with strong visual judgment and the ability to adapt content across channels without losing coherence or tone
Ability to develop content strategies and multi-channel campaigns and identify narrative patterns across different pieces of work
Skill in finding the real angle in early-stage or incomplete material and connecting themes so stories reinforce one another over time
Editorial judgement that guides teams toward clearer, more effective storytelling that supports brand and business priorities
Awareness of cultural trends, industry shifts and emerging technologies, using this knowledge to sharpen story angles and maintain relevance
A way of working grounded in curiosity and initiative, with clear communication and strong collaboration across functions
Discipline in managing multiple priorities and raising issues early so work can move forward smoothly

AKQA - All Job Offers

Select Country

Content Strategist

Job Description

Job Responsibility

Requirements

Looking for more opportunities?