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As the Content Strategist, you are the editorial voice and narrative lead for Aiven. You create high-impact stories tailored to two distinct audiences: the Developer/Architect and the Senior Executive/CTO. You are responsible for the entire content lifecycle: from high-level strategy and mapping the buyer journey to hands-on finessing of technical copy. You will collaborate closely with domain experts (Engineers, Product Managers, DevRel) to translate complex infrastructure topics into compelling, authentic stories. We are looking for a modern storyteller who can leverage AI to scale production while ensuring our output remains deeply technical, authentic, human, and free of marketing fluff.
Job Responsibility:
Persona-Driven Content Mapping
Manage a high-velocity calendar that balances user content with executive content
Partner with Aiven’s domain experts to extract their knowledge
Use LLMs to rapidly brainstorm angles, draft outlines, and transform a single technical interview into 10+ multi-channel assets
Partner closely with the Product Marketing team to internalize core messaging frameworks
Lead the transformation of raw customer case studies into multi-format assets
Ensure our content lives in the right format for the right persona
Use data to identify where our persona coverage is thin
Requirements:
4+ years in content strategy or technical editing
proven experience in B2B Infrastructure, Cloud, or Open-Source a major plus
experience working with Product Marketing messaging frameworks
ability to articulate different motivations of a user vs. a buyer
ability to spot marketing fluff and replace it with technical substance
ability to use AI tools as a force multiplier
ability to manage internal stakeholders, freelance writers, and cross-functional deadlines
exceptional written and verbal skills
elite organizational skills
What we offer:
Participate in Aiven’s equity plan
Balance work and life with our hybrid work policy
Choose the equipment you need
Use your Professional Development Plan budget for learning opportunities
Receive holistic wellbeing support through our global Employee Assistance Program
Inquire about our Global Time Off Commitment (Parental and Sick Leave, as well as Personal Time)
Enjoy country-specific benefits for our global cast