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Content Specialist role responsible for driving development of marketing communication, turning consumer trends into impactful marketing content and solutions, with focus on organic social media and local campaign management.
Job Responsibility:
Coordinate and produce external marketing communications content
Drive and execute social media content production processes
Execute marketing communication activities
Adapt global content locally
Ensure consistency in messaging, tone and brand identity
Ensure marketing communication content is high quality and relevant
Drive IKEA Finland's organic social media solutions from planning to implementation and reporting
Project lead local campaigns and content including creative briefing, creative review and production
Manage budgets and timelines
Agency management
Campaign follow up
Requirements:
Experience and knowledge of Marketing creative and production process across paid and owned channels
Familiarity with IKEA tone of voice and brand guidelines
Good knowledge of digital and social media marketing
Native level fluency in Finnish
Full professional proficiency in English
Good interpersonal skills with ability to build trustful relationships
Project coordination skills
Attention to detail
Ability to manage multiple stakeholders
Nice to have:
Passion for learning IKEA tone of voice and brand guidelines
What we offer:
Flexible Smartum saldo
Staff discounts on products
Healthy and delicious breakfast and lunch menus at low prices
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