Content Marketing Specialist

• Plan, write, and edit impactful content across multiple formats (blogs, eBooks, white papers, case studies, web copy, etc.) aligned with campaign and SEO goals
• Maintain a consistent brand voice and tone across all touchpoints
• Collaborate with internal teams, partners, and customers to develop thought leadership and customer success stories
• Manage the content calendar to ensure consistent publishing across owned channels
• Update and optimize existing website and blog content to align with evolving messaging and business priorities
• Partner with the Demand Generation team to produce content for nurture tracks and integrated campaigns that move prospects through the funnel
• Conduct keyword research and apply SEO best practices to improve visibility and performance
• Manage and grow NewStore’s LinkedIn presence, from content planning to audience engagement and performance tracking
• Leverage AI and large language models (LLMs) to ideate, draft, and refine content efficiently while maintaining quality and originality
• Track and report on content and social performance metrics to measure impact and inform strategy

• 3–5+ years of experience in content marketing, journalism, or communications, ideally within B2B SaaS or technology
• A proven ability to craft compelling stories that resonate with audiences and align to business goals
• Experience using AI tools for content creation and an understanding of how LLMs are transforming brand visibility and search
• Strong understanding of SEO, analytics, and content distribution best practices
• Excellent written and verbal communication skills, with a sharp eye for tone, detail, and consistency
• Highly organized, collaborative, and comfortable managing multiple priorities in a fast-paced environment

Experience in retail technology or enterprise SaaS is a plus

• Generous PTO and R&R: Prioritize your well-being with a generous PTO policy and a culture that encourages you to recharge
• Professional Growth: Dedicated personal development budget and a learning-centric environment to advance your skills
• Flexible Work Options: Remote-friendly with the ability to work in a way that fits your lifestyle
• Balanced Work-Life: “Life-friendly” working hours to maintain a fulfilling career and personal life
• Financial Rewards: Employee stock options and a quarterly bonus based on company performance