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You'll be the creative engine behind Crusoe's content marketing—the person who turns complex AI infrastructure concepts into stories that engineers actually want to read, social posts that spark conversations, and gated assets that generate real pipeline. You'll be hands-on: crafting blog posts about GPUs and neoclouds, translating technical specs into compelling webinar scripts, managing our social presence across platforms, and working with everyone from our design team to our engineers to our CEO. You'll report to an experienced content lead who's built content programs at scale and genuinely loves this work—and who'll give you the autonomy to run with ideas while supporting you when things get complex.
Job Responsibility:
Content creation across formats
Draft and edit blog posts, social media content, email campaigns, video scripts, webinar content, and gated assets (white papers, ebooks, case studies)
Translate complex AI infrastructure concepts into clear, engaging narratives for technical audiences
Develop content that supports lead generation and moves prospects through the funnel
Write compelling short-form copy for social media while maintaining brand voice consistency
Social media management
Own and manage Crusoe's corporate social media channels (LinkedIn, X, etc.)
Develop creative, on-trend content strategies that build brand awareness and community engagement
Monitor trends in AI infrastructure, cloud computing, and tech culture to inform timely content
Experiment with new formats and platforms to expand reach
Cross-functional collaboration
Partner with design, product marketing, web, digital marketing, PR/executive communications, and leadership teams
Work closely with product and engineering teams to understand technical details and translate them into compelling content
Collaborate with people team on culture and employer branding content
Manage relationships with external agencies and contractors
Brand and thought leadership
Maintain deep familiarity with Crusoe's brand voice and flex tone based on different audiences and platforms
Support executive communications and thought leadership initiatives
Ensure all content aligns with brand guidelines while staying fresh and engaging
Operations and optimization
Manage content calendar and coordinate across multiple projects and timelines simultaneously