Content Marketing Lead

Aptitude Software is at a defining moment. We are growing our flagship platform Fynapse, the Finance ERP, and building a new category around Finance Data and Intelligence. This is not a traditional content role. This is an opportunity to shape how we go to market, define the narrative in the market, and build a content engine from the ground up. Fynapse is designed for a new era of finance. Real-time, finance-grade data. Continuous close. AI-ready decision making. We are challenging how finance teams think about ERP, and how CFOs operate in an AI-driven world. To support this, we are building a modern growth engine. One that combines brand, demand, ABM, and partner ecosystems to drive pipeline across complex enterprise accounts in banking, insurance, payments, and high-growth technology. As Content Marketing Lead, you will sit at the centre of this. We are looking for someone who wants to disrupt a stagnant market. Someone who can tell compelling stories, challenge conventional thinking, and push us to be more creative in how we show up. Someone who can take the complex and make it clear. And take what the market doesn’t yet understand, and make it something they can’t ignore. This is a rare opportunity to join at zero-to-one. To define the strategy, not inherit it. To build the machine that drives growth.