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We are looking for a skilled Content Manager to take ownership of developing and managing content across diverse formats and platforms. This role will be pivotal in ensuring consistent messaging, technical accuracy, and alignment with broader marketing and sales strategies. Based in Dania Beach, Florida, this position collaborates closely with internal teams and external partners to support campaigns, product launches, and targeted marketing initiatives.
Job Responsibility:
Develop and manage marketing content across formats such as webinars, blog articles, press releases, case studies, and promotional material
Simplify and translate complex technical concepts into engaging content tailored for various audiences
Ensure accuracy and consistency in all content to align with brand guidelines and product capabilities
Collaborate with marketing and sales teams to create content that supports lead generation, sales enablement, and product launches
Design materials for account-based marketing initiatives, including personalized assets and industry-specific messaging
Plan and execute webinar content, including topic development, speaker coordination, and promotional strategies
Manage website updates to ensure content reflects current product offerings and campaign goals
Partner with internal teams and external agencies to align content with broader business objectives
Support the creation of landing pages and optimize them for campaigns and gated content
Coordinate with sales teams to develop industry-specific materials for targeted buyer journeys
Requirements:
Proven experience in content development and management across various formats and channels
Strong ability to translate technical concepts into clear, audience-friendly content
Exceptional attention to detail, ensuring brand consistency and messaging accuracy
Experience in supporting integrated marketing campaigns and sales enablement efforts
Familiarity with account-based marketing strategies and personalized content creation
Proficiency in webinar planning and execution, including tool setup and live hosting
Knowledge of website content management and optimization for marketing purposes
Excellent collaboration skills to work effectively with cross-functional teams and external partners