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Tripadvisor is looking for a Content Manager for our Italian market to develop outstanding, culturally-aligned experiences for a global audience. As a key representative of our users, you will ensure that our content fosters trust, resonates with local audiences, and increases conversion. You will be the bridge between global product vision and local cultural reality. This is a high-impact role where you will directly contribute to our business growth by improving user engagement and brand perception in one of our most important markets. You will be part of the Localization team and you will work with product, marketing, analytics, research, engineering, and design teams to influence every aspect of content creation.
Job Responsibility
Craft, Adapt & Refine content across all user-facing touchpoints
Shape the Content Strategy with cross-functional teams
Manage LLM-driven workflows and AI-native localization
Think as a user and advocate for local user needs
Drive impact through A/B testing on localized content
Collaborate and Iterate with cross-functional teams
Own and Maintain Quality of brand voice and tone
Champion usability with continuous QA mentality
Requirements
Native-level fluency and cultural authority in Italian market
5+ years of experience in localization, UX writing, transcreation, translation, content design, or related role within a global ecommerce or tech company
Open-minded, innovative approach with AI tools
Excellent command of localization practices with 3+ years experience of working with translation management systems and familiarity with linguistic quality assurance frameworks (MQM or similar)
Solid understanding of UX content methodologies
Strong communication and collaboration skills
Demonstrated ability to use AI tools
Proven ability to operate effectively with a global-first mindset
Nice to have
Experience in the travel industry is a significant plus
What we offer
Competitive compensation packages including base salary and annual bonuses