Content Lead Jobs

Plaid

Location:
United States, San Francisco

Category:
-

Contract Type:
Not provided

Salary:

193200.00 - 358800.00 USD / Year

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Job Description:

We reach, engage, and inspire innovators to build with Plaid. We believe that the way people interact with their finances will drastically improve in the next few years. We’re dedicated to empowering this transformation by building the tools and experiences that thousands of developers use to create their own products. Plaid powers the tools millions of people rely on to live a healthier financial life. We work with thousands of companies like Venmo, SoFi, several of the Fortune 500, and many of the largest banks to make it easy for people to connect their financial accounts to the apps and services they want to use. Plaid’s network covers 12,000 financial institutions across the US, Canada, UK and Europe. Founded in 2013, the company is headquartered in San Francisco with offices in New York, Washington D.C., London and Amsterdam.

Job Responsibility:

Defining and scaling Plaid’s content strategy to drive demand generation and brand awareness
Building a high-functioning editorial operation, ensuring voice and tone consistency across channels, and elevating Plaid’s brand through high-quality, integrated content
Owning Plaid’s editorial calendar across Plaid’s owned channels
Managing Plaid’s blog and customer and partner newsletters, ensuring editorial voice, tone, and quality standards across all content
Overseeing organic social strategy to develop an engaging social presence for Plaid that grows comprehension for our products and trust in our brand
Partnering across marketing to align content with launches, campaigns, and demand generation goals
Building processes that streamline creation, increase output, and ensure cross-channel alignment
Managing and mentoring a lean content team and agencies
Measuring content performance and sharing insights

Requirements:

15+ years of content marketing or editorial experience, with a focus on B2B or fintech
8+ years of experience in building and managing high-performing content teams
Strong editorial judgment with ability to establish and enforce high editorial standards and a consistent voice
Exceptional writing and storytelling skills, with the ability to create compelling narratives that simplify complex topics
Strong analytical skills and ability to use data to assess content performance and drive program strategy
Willing to flex across strategy and execution

What we offer:

medical
dental
vision
401(k)
equity
commission

Additional Information:

Job Posted:
December 11, 2025

Employment Type:

Fulltime

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Content Lead