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Content & Communication Manager, SEA

Thailand; Malaysia, Bangkok · Job Posted June 15, 2026
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Job Description

Leads the creation and execution of a data-driven, multi-channel communications strategy across Southeast Asia, focused on delivering compelling messaging, strengthening brand positioning, and driving engagement with priority segments.

Job Responsibility

  • Own and drive the Marketing Communication strategy for the assigned divisions for Southeast Asia
  • Develop and implement integrated, multi-channel communication plans including internal communication aligned with business priorities
  • Lead the development and execution of high-impact campaigns and promotional initiatives
  • Ensure consistency and alignment of brand-level marketing communication strategies across Southeast Asia
  • Collaborate closely with key stakeholders ie digital marketing, sales, commercial excellence, divisions as well as external contacts to ensure priorities and key messages are aligned
  • Drive proactive thought leadership through Public relations, Media engagement and Industry associations and partnerships
  • Strengthening the organization’s visibility and reputation across Southeast Asia

Requirements

  • Bachelor's degree in Marketing, Communications, Business Administration, or related field
  • Master's degree (MBA or equivalent) is a strong advantage
  • 8+ years of experience in marketing communications, campaign management, or brand strategy
  • Proven track record in developing and executing multi-channel campaigns across diverse markets
  • Regional or international experience (SEA preferred) within a matrix organization
  • Strong experience in strategic communications planning aligned with business objectives
  • Demonstrated expertise in Integrated marketing & digital channels, Brand governance and positioning, PR, media relations, and thought leadership initiatives
  • Experience collaborating with global teams and central communication functions
  • Industry experience (e.g., industrial, energy, technology, or B2B sectors) is a plus

Nice to have

  • Master's degree (MBA or equivalent)
  • Industry experience (e.g., industrial, energy, technology, or B2B sectors)

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