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Vodafone Logo Vodafone · Consulting

Consumer Strategy Lead

United Kingdom, London · Job Posted April 23, 2026
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Job Description

We are creating more than the UK’s best network. We are helping close the digital divide, empower communities and drive meaningful progress. We believe that everyone should feel they belong. You'll join a team that genuinely cares. Join us and you'll be at the heart of change. Be a part of our Consumer team where creating and developing products, services and propositions is at the forefront.

Job Responsibility

  • Partner with segments and channels to consolidate roadmaps, identify synergies and gaps against Joint Business Plan (JBP) targets, and provide strategic recommendations
  • Conduct horizon scanning to assess market trends, regulatory changes, and competitor or new entrant strategies impacting the strategic roadmap
  • Lead the bi-annual multi-year planning cycle, ensuring alignment with annual planning, prioritization, and evolving business priorities
  • Monitor progress against strategic milestones and JBP targets
  • proactively manage risks and recommend corrective actions to keep plans on track
  • Deliver strategic analysis and white papers to support decision-making and new business opportunities
  • Collaborate with central strategy teams to ensure the roadmap reflects UK-wide market trends and strategic priorities

Requirements

  • You bring experience in consumer or commercial strategy, ideally within UK telecoms or another complex, fast‑moving environment
  • You enjoy structured problem‑solving and are comfortable facilitating thoughtful, inclusive discussions with senior stakeholders
  • You have a natural ability to translate consumer insight and behaviour into strategic direction that feels grounded and human
  • You’re confident exploring competitor and market dynamics, understanding how choices around propositions and pricing shape outcomes
  • You’ve supported multi‑year planning and roadmapping, and are comfortable navigating change with flexibility and calm
  • You balance commercial awareness with strong analytical thinking, considering financial impact alongside long‑term value
  • You’re curious about digital transformation and how it can create more meaningful consumer experiences
  • You value collaboration, inclusion and shared success — and you’re motivated by building something lasting, together
  • Experience in using AI agents to enhance output is desirable

Nice to have

Experience in using AI agents to enhance output is desirable

What we offer

  • Excellent basic salary plus bonus
  • up to 28 days off plus bank holidays
  • paid time for charity work
  • discounts
  • vouchers
  • pension plan
  • learning tools
  • parental leave policies
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