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The Consumer Outreach Specialist conducts outreach to both current and potential members, participates in outreach events, assists the Outreach Supervisor in planning outreach activities, supports member retention programs, establishes and maintains community partnerships, and represents Medicaid Business Segment and BCBSAZ programs in the community. Travel is required within the State of Arizona. (Level 1) The Consumer Outreach Sr, plans, assist in development, and organize community outreach events and activities. The Consumer Outreach Lead conducts outreach to both current and potential members, supports member retention programs, establishes and maintains community partnerships, and represents Medicaid Business Segment and BCBSAZ programs in the community. (Level 2)
Job Responsibility
Attend sponsored events
Schedule meetings with and deliver presentations to community partners to share information and maintain a community presence for Medicaid Business Segment and BCBSAZ programs
Build relationships with potential referral sources
Directly engage the community on behalf of Medicaid Business Segment and BCBSAZ programs
Assist in developing strategies and reports for member retention and new membership
Inform management of appropriate strategies to maintain/increase membership
Assist in coordinating sponsored events
Consults with Medicaid Business Segment and BCBSAZ departments, community service organizations health care providers and other institutions for optimal utilization of health education services and community outreach event and program opportunities
Travel within the State of Arizona as requested to perform job responsibilities
Identify potential outreach opportunities to inform potential members of Medicaid Business Segment and BCBSAZ benefits and covered services for Medicaid and Medicare
Schedule and participate in community events to outreach targeted populations for recruitment and/or retention
Submit weekly/monthly summary outreach reports
Inform staff about corporate and community relations and marketing campaigns
Coordinate specific promotional information related to events, meetings, special projects and activities
Promote Medicaid Business Segment and BCBSAZ brands to targeted communities
Coordinate material, staff coverage, and activities for all outreach functions
Maintain professional relationships with community partners and internal business partners
Build and foster community relationships with potential referral sources
Each progressive level includes the ability to perform the essential functions of any lower levels
Perform all other duties as assigned
Requirements
1 year of experience in outreach, marketing and/or community relations (Level 1)
5 years of experience in outreach, marketing and/or health plan (Level 2)
High School Diploma or GED in general field of study
Valid Arizona Driver License, with an acceptable driving record
Computer experience necessary
Ability to organize multitask and prioritize work
Proficient computer skills, Microsoft Office Suite, Word, PowerPoint, Outlook and Excel
Ability to move fast and/or changing environment and with varying tasks, responsibilities or people
Effective time management and organizational skills
Effective interpersonal and communication skills, including presentation skills
Excellent customer service skills
Ability to manage multiple tasks and prioritize work to adhere to deadlines and identified time frames
Ability to lift up to 25 pounds
Must be able to work weekends and evenings as needed
Knowledge of the local health care community
Knowledge of Medicaid and Medicare regulations and guidelines
Ability to speak with people in a professional manner
Work cooperatively, positively, and collaboratively in an interdisciplinary team and with community partners and members
Effective verbal and written communication skills
Self-motivated
Strong leadership, planning and execution skills
Ability to think analytically and make independent decisions
Ability to manage large workload
Nice to have
5 years of experience in AHCCCS/Medicaid, CHIP, health promotion, community outreach, social services, marketing or related field (Level 2)