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Mastercard Logo Mastercard · Consulting

Consultant, Digital Marketing, Advisors & Consulting Services

Germany, Frankfurt · Job Posted January 02, 2026
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Job Description

This role is responsible for delivering Marketing Services projects in Germany. The role includes: • Deliver exceptional digital marketing projects with the driven by data analytics to ensure measurable business impact of campaigns; • Support successful sales of digital marketing projects through Mastercard’s sales teams.

Job Responsibility

  • Deliver exceptional digital marketing projects with the driven by data analytics to ensure measurable business impact of campaigns
  • Support successful sales of digital marketing projects through Mastercard’s sales teams
  • Create and execute Marketing Services projects delivery with a focus on financial performance and impact
  • Implement marketing solutions including data driven digital campaigns, marketing automation, card lifecycle management initiatives designed to address a wide range of business needs and customer challenges as acquisition, launch, activation, usage, cross and up selling, retention and loyalty
  • Achieve operational projects execution within agreed project milestones and budget
  • Work with external marketing related partners with effective platforms, capabilities, expertise and innovative solutions that best support the growth of our business
  • Manage creative development, media planning and execution guarantying high standards of quality and coherence versus client needs
  • Apply best practices across countries
  • Influence colleagues and clients on the added value of Marketing Services projects to support the sales of digital marketing projects

Requirements

  • Years of experience: 5+
  • Integrated marketing knowledge with key focus in Marketing Automation / MarTech, Marketing Analytics/Marketing Attribution, SEO & AI Optimization or Conversion Rate Optimization/ Customer Journey Optimization would be a plus
  • Proven track record in the management of large client accounts
  • Ability to lead, assess and drive digital marketing solutions with clients
  • Ability to strive in a matrix organization and structure
  • Excellent communication and presentation skills
  • Proven track record to drive digital agenda, ideate and manage digital initiatives that are scalable and multi-faceted
  • Demonstrated track record of planning, managing and rolling out highly complex and competitive integrated and digital marketing initiatives
  • Ability to manage multiple internal and external stakeholders
  • Ideally proven track record in the financial services or payment industry
  • Languages: Business Fluency in German and English are required

Nice to have

  • Integrated marketing knowledge with key focus in Marketing Automation / MarTech, Marketing Analytics/Marketing Attribution, SEO & AI Optimization or Conversion Rate Optimization/ Customer Journey Optimization would be a plus
  • Ideally proven track record in the financial services or payment industry
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