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Microsoft’s Consumer Marketing Organization’s Social Marketing team is revolutionizing the art of storytelling in the age of AI. We are seeking a community professional who can transform community insights into powerful storytelling, product influence, and meaningful fan relationships across our Windows & Devices business. As Community Marketing Manager - Surface & Edge, you’ll be the organization’s internal advocate for our consumer community responsible for deeply understanding, representing, and growing the voice of our fans. This role monitors conversations across key social platforms, Reddit, Discord, and relevant press outlets, surfacing insights, risks, and opportunities in real time. This role sits at the strategic intersection of product, community, and marketing. This candidate will translate quantitative and qualitative community signals into actionable recommendations for product features, messaging, and creative content. They will publish and optimize content from the editorial calendar across owned channels, engage directly with fans, and maintain their own social/community presence to drive bidirectional, authentic conversation. They will also play a key part in improving human, community driven brand relationships, an increasingly important differentiator as audiences crave human connection alongside AI driven content ecosystems.
Job Responsibility:
Monitor conversations across Reddit, Discord, social platforms, and key press outlets to identify sentiment shifts, behavioral trends, emerging opportunities, and risks
Convert community insights into structured recommendations for product, community engagement, and marketing strategies
Act as the internal champion for audience needs, ensuring community findings shape decision making across teams
Identify and escalate crisis related conversation trends with context, recommendations, and mitigation paths
Ensure all content scheduled in the editorial calendar is published accurately and on time across owned channels
Partner closely with creative, social strategy, and content production teams to develop messaging that resonates with the community and reflects real audience motivators
Collaborate with cross functional partners to infuse community insights into campaign development, messaging frameworks, and narrative direction
Own and operate dedicated social and/or community presences as a trusted point of direct-to-community conversation
Build relationships with core audience segments, superusers, advocates, and topic resources in relevant ecosystems
Facilitate bidirectional dialogue sharing product updates, gathering feedback, and deepening fan trust and loyalty
Partner with product and marketing teams to influence feature prioritization through community backed evidence
Work with analytics teams to design reporting frameworks that blend qualitative themes with quantitative metrics
Collaborate with Public Relations (PR), communications, legal, and customer support when needed during high visibility or sensitive community moments
Provide regular reporting on sentiment, trends, community health, and emerging topics
Synthesize complex community narratives into actionable insights for senior leadership
Recommend content, product, and community experiences that improve long-term engagement and brand affinity
Requirements:
Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 1+ year(s) community management, social media or related work experience OR equivalent experience
Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 3+ years community management, social media, or related work experience OR equivalent experience
Experience monitoring and analyzing large volumes of community conversation across platforms
Experience translating insights into clear recommendations for product and marketing teams
Experience in consumer tech, gaming, entertainment, or digital first brands
Experience with social listening tools and community analytics methodologies
Experience navigating nuanced sentiment, crisis scenarios, and high-velocity discourse